B. Dylan Hollis
Audited Community Profile@bdylanhollis·United States (US)
Historical Culinary & Vintage Baking CreatorFood & CulinaryGourmet / Culinary / Artisan BakingUnited States (US)Safety: Low
Confidence: High (90%)
“B. Dylan Hollis offers high-reach, brand-safe distribution across YouTube, TikTok, and Instagram with documented retail conversion power. Optimal for kitchenware, pantry FMCG, and modern appliance brands requiring authentic, high-retention product demonstrations.”
Micro-Niches:Vintage Recipe TestingHistorical Baking & DessertsCulinary Humor & Food ScienceCookbook Publishing
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileBalanced, 18-44
Commercial Buyer IntentModerate Intent
Primary MarketUnited States
Secondary MarketsCanada, United Kingdom, Australia
Audience Interests Taxonomy
Baking & PastryVintage & Retro Pop CultureKitchenware & Small AppliancesCulinary HistoryHome Cooking
Content DNA & Top Themes
Format
Short-form video
Production
Medium-High
Consistency
High
Top Content Themes (% Affinity)
Historical & Vintage Recipe Testing95%
Theatrical Culinary Humor90%
Cookbook & Baking Techniques75%
Kitchen Tool & Ingredient Evaluation65%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for United States (US)
Formula Verified via 16 Empirical Knots
YouTube
2.7M Subscribers
LF: 6.87%
YouTube Dedicated Video$30,100
Defended Range$24,100 – $37,600
YouTube 60s Integration$14,400
Defended Range$11,600 – $18,000
YouTube Short$7,100
Defended Range$5,675 – $8,875
1.6M Followers
ER: 4.48%
Instagram Reel (60-90s)$14,200
Defended Range$11,400 – $17,800
Instagram Carousel (3-5 Slides)$9,175
Defended Range$7,350 – $11,500
Instagram Static Post$7,025
Defended Range$5,625 – $8,800
Instagram Story (3-Frame Set)$3,500
Defended Range$2,800 – $4,375
TikTok
10.2M Followers
ER: 19.77%
TikTok Video (Dedicated)$42,200
Defended Range$33,800 – $52,800
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
High-velocity vintage baking entertainer and published culinary author with an omnichannel audience exceeding 14 million followers.
Commercial Superpower
Ability to transform functional kitchen tools and food items into theatrical narrative props that drive multi-platform reach.
Audience Buying Mindset
Viewers tune in for theatrical culinary curiosity, comedic sensory reactions, and recreational home baking inspiration.
The #1 Creative Landmine to Avoid
Imposing formal corporate ad scripts that suppress theatrical pacing and unvarnished reaction dynamics.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: United States (US)
[ Reach ]
Mass Cultural Reach & Brand Association
Top-of-funnel mass awareness and cultural association
Strategy Angle: Deploy high-tempo vertical and long-form video across all three primary platforms to maximize mass brand recall.
Recommended Bundle Target
$77,900
Standalone Benchmark: $86,500(-10% Efficiency)
Defended Range: $62,300 – $97,400
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Historical Recipe Deep-Dive Video (6-10m)
Full-length YouTube investigation testing an unusual historical recipe with prominent, organic kitchen tool integration.
Standalone Rate$30,100
Viral Distributiontiktok
1x High-Tempo Vintage Recipe Reel (45-60s)
Fast-paced TikTok recipe recreation highlighting the sponsor's product in action during critical preparation stages.
Standalone Rate$42,200
Syndicationinstagram
1x High-Impact Instagram Reel (45-60s)
Co-published Instagram Reel capturing dramatic sensory reveal and branded kitchen hardware usage.
Standalone Rate$14,200
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Preserve Fast Narrative Pacing
Keep brand demonstration native to the baking workflow rather than halting video flow for a static commercial card.
Risk: Stalled pacing leads to immediate viewer retention drop-off on algorithmic feeds.
#2 Organic Tool Demonstration
Show the tool handling difficult vintage mixtures (e.g. dense dough, stiff egg whites) to validate utility.
Risk: Passive product placement fails to demonstrate real functional superiority.
#3 Maintain Comedic Autonomy
Allow the creator to deliver unvarnished humorous remarks about the historical recipe itself.
Risk: Over-sanitized scripts erode creator authenticity and viewer trust.
[ Paid Creative ]
High-CTR Performance Creative & Whitelisting
Top RecommendationMiddle-of-funnel conversion ads for Meta and TikTok paid acquisition
Strategy Angle: Capitalize on high hook-rate visual culinary demonstrations paired with 60-day paid advertising access.
Recommended Bundle Target
$133,000
Standalone Benchmark: $148,000(-10% Efficiency)
Defended Range: $106,000 – $166,000
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testingtiktok
2x Direct-Response Problem-Solver TikToks (30-45s)
High-hook vertical ad creatives contrasting archaic kitchen friction against modern brand efficiency.
Standalone Rate$84,400
Meta Scalinginstagram
1x High-Paced Kitchen Solution Reel (30-45s)
Action-oriented vertical format engineered for direct feed conversion and click-through velocity.
Standalone Rate$14,200
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
The 1920s vs Today Stress Testtiktok
""In 1923, making this would take two hours of hand-cranking and three broken bowls. Let's see if modern engineering can actually survive it.""
Contrasts frustrating historical kitchen prep with modern appliance speed and reliability.
Pantry Ingredient Breakdowninstagram
""Most people blame the oven when their vintage bake collapses, but the real culprit is sitting right in your pantry.""
Directly tackles ingredient quality and purity to drive checkout conversion for pantry staples.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Immediate 3-Second Visual Hook
Ad creative must open directly on high-motion kitchen activity or provocative historical context.
Risk: Slow visual starts lead to sub-optimal thumb-stop rates in paid auctions.
#2 Clear Call-to-Action Integration
Incorporate clear verbal and text prompt referencing the custom discount code before the 40-second mark.
Risk: Failure to state CTA reduces direct coupon redemption.
#3 Authentic Tone Maintenance
Preserve creator's natural vocal inflections and dynamic pacing rather than standard corporate VO style.
Risk: Audience recognizes sterile commercial formats and scrolls past.
[ Conversion ]
Direct Response & Vanity Voucher Attribution
Bottom-of-funnel sales conversions and trackable return on ad spend
Strategy Angle: Leverage established viewer trust and dedicated integration time to drive measurable product sales.
Recommended Bundle Target
$16,100
Standalone Benchmark: $17,900(-10% Efficiency)
Defended Range: $12,900 – $20,100
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90s Mid-Roll Integration
Seamless in-video segment linking recipe preparation challenges directly to the sponsor's solution with custom promo code.
Standalone Rate$14,400
Direct Conversion Pushinstagram
1x 4-Frame Interactive Story Sequence
Sequential story breakdown showing preparation, final result, direct swipe-up discount sticker, and personal recommendation.
Standalone Rate$3,500
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Demonstrate Tangible Utility
Show the product solving an active cooking hurdle within the mid-roll segment.
Risk: Static talking-head reads yield lower checkout conversions than active product use.
#2 Prominent On-Screen Voucher
Ensure vanity code 'DYLAN' is clearly rendered on-screen throughout the entire 90-second segment.
Risk: Audio-only voucher mentions suffer significant attribution leakage.
#3 Coordinated Link Rollout
Publish story sequence within 2 hours of main video release to capture primary traffic peak.
Risk: Unsynchronized cross-posting diminishes initial conversion momentum.
[ Content Library ]
Asset Library Buyout & Production Stems
High-production brand asset creation for brand-owned marketing channels
Strategy Angle: Acquire high-quality culinary visual assets, reaction clips, and product photography for owned media channels.
Recommended Bundle Target
$40,600
Standalone Benchmark: $40,600(Standard Benchmark)
Defended Range: $32,500 – $50,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x 4K Clean Kitchen Demonstration Video (16:9)
Full master production video featuring clean ingredient prep, appliance operation, and finished baked results.
Standalone Rate$30,100
Concrete Digital Asset Buyout Specifications
✓15x 4K high-resolution studio stills of kitchenware in active use and finished baked items
✓5x 1080x1920 vertical micro-hooks (10-15s) highlighting dramatic recipe outcomes
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Clean Lighting and Framing
Ensure all product shots have neutral, focused illumination on brand logo and controls.
Risk: Inconsistent lighting reduces asset utility on official brand landing pages.
#2 Strict Asset Delivery Standards
Deliver master files in uncompressed 4K ProRes 422 with separate clean audio tracks.
Risk: Compressed files limit brand flexibility in post-production ad assembly.
#3 Defined Usage Timeline
Comply with the 90-day digital PDP window without unauthorized offline broadcast repurposing.
Risk: Rights expansion outside digital scopes creates licensing disputes.
[ Full-Funnel ]
Full-Funnel Omnichannel Takeover
360-degree flagship campaign uniting reach, paid creative, and direct attribution
Strategy Angle: Complete multi-platform integration across YouTube, Instagram, and TikTok combined with paid rights and competitive blackout.
Recommended Bundle Target
$189,000
Standalone Benchmark: $222,000(-15% Efficiency)
Defended Range: $151,000 – $236,000
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Prestige Anchoryoutube
1x Dedicated Historical Recipe Feature (8-12m)
Comprehensive flagship episode built around a landmark vintage recipe with end-to-end brand workflow integration.
Standalone Rate$30,100
Short-Form Velocitytiktok
2x High-Tempo TikTok Campaign Videos (45-60s)
Paired short-form releases maximizing top-of-funnel viral reach and comment debate around product performance.
Standalone Rate$84,400
Visual Social Synergyinstagram
2x High-Impact Instagram Reels (60s)
Polished vertical culinary demonstrations cross-published to Instagram to engage core lifestyle audiences.
Standalone Rate$28,400
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Synchronized Campaign Timing
Coordinate YouTube long-form drop with immediate 24-hour follow-up on TikTok and Instagram feeds.
Risk: Disjointed rollout fragments social proof and reduces cross-platform algorithmic compounding.
#2 Balanced Commercial Integration
Ensure brand presence supports the narrative curiosity of the recipe rather than overtaking it.
Risk: Overtly forced commercial setups alienate long-term loyal subscribers.
#3 Category Exclusivity Governance
Maintain strict 30-day blackout on competing cookware, small appliance, or food brands across all handles.
Risk: Category saturation during active campaign windows degrades brand recall.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentModerate
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Kitchen Appliances & CookwarePantry & Specialty Baking IngredientsFood Retailers & Grocery ChainsPublishing & AudiobooksHousehold Cleaning Products
Key Strategic Strengths & Brand Fit
• Cross-Platform Video Velocity
Maintains an active short-form footprint exceeding 10M followers on TikTok and over 2.6M subscribers on YouTube with sustained multi-million view averages.
• Proven Commercial Conversion in Publishing
Demonstrated offline commercial purchase conversion by driving self-authored baking titles to national bestseller lists.
• High Brand Safety & Broad Demographic Reach
Content carries zero profanity or political polarization, appealing across multi-generational family demographics.
Procurement Considerations & Safety
• Creative Autonomy Requirement
The creator's audience expects theatrical, unvarnished reactions; rigid teleprompter scripts will suppress engagement.
• Pacing Constraints
Content relies on rapid pacing; extended brand monologues exceeding 45 seconds risk mid-video viewer drop-off.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeThe All-Beef Cookbook Was a 1981 Mistake
760,612
YouTubeFood for the Gods | 1909 Recipe
3,424,990
YouTubeThe Cold Oven Cake | 1976 Recipe
3,988,697
YouTubeTikTok's Viral PEANUT BUTTER BREAD | Recipe
3,180,122
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with B. Dylan Hollis
Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.
SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.