Christopher phillips
Audited Community Profile@tinner455·United Kingdom (GB)
Field Metal Detectorist & Historical Artifact SpecialistNews & CommentaryGeopolitics / History / DocumentariesUnited Kingdom (GB)Safety: Low
Confidence: High (88%)
“Operates exclusively on YouTube, delivering authentic field recoveries of Roman and Saxon artifacts to an engaged UK and European enthusiast audience. Well-suited for endemic outdoor, detecting, and utility hardware brands seeking high-trust real-world testing.”
Micro-Niches:Field Metal DetectingBritish Saxon & Roman NumismaticsHistorical Artifact RecoveryOutdoor Search & Recovery
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileMale-skewed, 35-64
Commercial Buyer IntentModerate Intent
Primary MarketUnited Kingdom
Secondary MarketsFrance, United States, Ireland
Audience Interests Taxonomy
Metal Detecting & Field EquipmentBritish Archaeology & HistoryNumismatics & Coin CollectingOutdoor Technical Apparel
Content DNA & Top Themes
Format
Long-form video
Production
Medium
Consistency
Moderate
Top Content Themes (% Affinity)
Field Metal Detecting & Live Digs95%
Saxon, Roman & Medieval Relic Identification90%
Historical Numismatics85%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for United Kingdom (GB)
Formula Verified via 16 Empirical Knots
YouTube
7.2K Subscribers
LF: 8.13%
YouTube Dedicated Video£470
Defended Range£370 – £580
YouTube 60s Integration£220
Defended Range£170 – £270
YouTube Short£82
Defended Range£65 – £100
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
UK-based hobbyist field metal detectorist producing unvarnished long-form relic excavation videos.
Commercial Superpower
Unfiltered grassroots authority where any recommended field tool is viewed as genuinely battle-tested in British weather.
Audience Buying Mindset
Viewers watch for the genuine thrill of discovery, technical gear performance in tough mud/wet conditions, and historical artifact identification.
The #1 Creative Landmine to Avoid
Imposing a polished, scripted telemarketing read that breaks the quiet, reflective atmosphere of field detecting.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: United Kingdom (GB)
[ Reach ]
Enthusiast Authority & Field Association
Top-of-funnel niche awareness and authentic field authority within the UK detecting community
Strategy Angle: Leverages a dedicated long-form search and recovery episode to place the brand directly into an unvarnished field expedition.
Recommended Bundle Target
£500
Standalone Benchmark: £550(-10% Efficiency)
Defended Range: £400 – £630
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Full-Session Field Expedition Video (10-15m)
Full-length field detecting episode featuring the brand's equipment or outdoor gear in active use across historical pasture land.
Standalone Rate£470
Short-Form Amplificationyoutube
1x High-Impact Live Dig Reveal Short (30-60s)
Fast-paced YouTube Short capturing the live signal, pinpointing, and soil reveal of a historical find with prominent sponsor badging.
Standalone Rate£82
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Maintain In-Field Natural Context
Feature the product strictly in real ground conditions (mud, pasture, rain) rather than staged indoor setups.
Risk: Staged studio reviews alienate the core demographic and reduce engagement.
#2 Allow Natural Vocal Cadence
Permit the creator to describe tool utility using his customary colloquial delivery without corporate phrasing.
Risk: Overly scripted reads trigger negative comments from long-time viewers.
#3 Focus on Practical Field Utility
Emphasize durability, battery longevity, waterproofing, and ease of transport.
Risk: Focusing on abstract marketing buzzwords fails to convince practical hobby buyers.
[ Paid Creative ]
Practical Field Test & Organic Direct Pitch
Top RecommendationHigh-intent consideration and practical demonstration for prospective gear buyers
Strategy Angle: Delivers targeted YouTube integrations and shorts capturing the tactile realities of field recovery to drive consideration.
Recommended Bundle Target
£510
Standalone Benchmark: £600(-15% Efficiency)
Defended Range: £410 – £640
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Mid-Roll Integrationyoutube
2x 60-90s Native Field Mid-Roll Integrations
Two separate in-video mid-rolls filmed directly on location, demonstrating how the product resolves common field challenges.
Standalone Rate£440
Short-Form Captureyoutube
2x Tactile Field Utility Shorts (45s)
Vertical format close-ups detailing equipment ergonomics, waterproofing, or battery performance in active outdoor conditions.
Standalone Rate£160
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
All-Weather Field Reliabilityyoutube
""When you're out on the fields for six hours in proper English rain, the last thing you want is your gear packing up...""
Highlights rugged dependability and weather resistance during extended outdoor searches.
Signal Accuracy Under Tough Soilyoutube
""We've had some cracking Roman signals today, but finding them in heavy clay takes the right kit...""
Directly links successful excavation outcomes to precision gear and field accessories.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Seamless Mid-Roll Cut Point
Place the integration right after a signal recovery or before moving to a new section of the permission field.
Risk: Abrupt mid-sentence cuts reduce mid-roll retention.
#2 Clear Visual Product Demonstration
Show the product operating in real soil or handling real recovery tasks on camera.
Risk: Static holding of the product without operational demonstration reduces click-through intent.
#3 Clear Audio Capture Outdoors
Ensure wind protection on the microphone during outdoor field dialogue.
Risk: Poor audio legibility reduces pitch clarity and message retention.
[ Conversion ]
Direct Response & Voucher Attribution
Bottom-of-funnel customer acquisition with trackable promotional codes
Strategy Angle: Capitalizes on high audience trust to convert viewers seeking dependable gear via dedicated mid-roll integration and discount incentive.
Recommended Bundle Target
£270
Standalone Benchmark: £300(-10% Efficiency)
Defended Range: £220 – £340
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90s Problem-Solving Mid-Roll Integration
Focused integration walking through specific use cases, offering clear value proposition paired with a customized discount code.
Standalone Rate£220
Action Shortyoutube
1x Call-to-Action YouTube Short (30-45s)
Concise vertical clip highlighting promotional offer and directing viewers to the pinned link in comments.
Standalone Rate£82
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Verbal & Visual Promo Reinforcement
Ensure code TINNER10 is spoken aloud and displayed as an on-screen lower-third graphic.
Risk: Omitting visual text lowers code recall for mobile viewers.
#2 Explicit Value Proposition
Highlight the direct savings amount or bundled accessory available with the voucher code.
Risk: Vague discounts produce weaker direct checkout conversion rates.
#3 Immediate Link Access
Confirm link is placed on line 1 of the video description above the 'Show More' fold.
Risk: Hidden links below the fold reduce click-through velocity significantly.
[ Content Library ]
Raw Field Asset Library & Production Stems
Authentic UK field photography and 4K excavation footage for brand marketing channels
Strategy Angle: Provides brand with unvarnished, authentic real-world field footage and high-resolution artifact/gear photography for organic and digital channels.
Recommended Bundle Target
£560
Standalone Benchmark: £560(Standard Benchmark)
Defended Range: £450 – £700
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Video Asset Productionyoutube
1x Field Action & Demonstration Master Video (16:9)
High-resolution master recording showing gear handling, soil testing, and recovery in full British countryside environment.
Standalone Rate£470
Concrete Digital Asset Buyout Specifications
✓10x High-Resolution Mud & Pasture Product Stills (JPG/RAW)
✓10 Minutes of Clean 4K Uncut Field B-Roll (Excavation, Tool In Use)
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 High-Resolution Natural Lighting
Capture macro stills during overcast or soft natural daylight for clear texture details.
Risk: Harsh artificial flash damages the authentic outdoor aesthetic.
#2 Clean Product Framing
Ensure brand logos on tools or clothing remain legible through dirt and field use.
Risk: Completely obscured branding reduces PDP image utility.
#3 Provide Raw Asset Files
Deliver uncompressed video files and original stills via cloud storage within 7 days of filming.
Risk: Compressed social downloads are unsuitable for high-resolution website banners.
[ Full-Funnel ]
Full-Funnel Channel Takeover
Complete YouTube integration uniting long-form field authority, direct attribution, and rights
Strategy Angle: Maximizes creator footprint across a dedicated episode, integrated video, and shorts to drive maximum brand recall and immediate sales.
Recommended Bundle Target
£1,075
Standalone Benchmark: £1,275(-15% Efficiency)
Defended Range: £860 – £1,350
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Prestige Anchoryoutube
1x Dedicated Season Opener Field Expedition Video (12-18m)
Flagship field detecting video centered on a major recovery expedition with full organic integration of sponsor hardware.
Standalone Rate£470
Sustained Integrationyoutube
1x Follow-Up 90s Mid-Roll Integration
Second-wave integration reinforcing key features, artifact cleaning results, and discount voucher code.
Standalone Rate£220
Short-Form Supportyoutube
2x Excavation Highlight YouTube Shorts (45s)
Two high-impact vertical shorts capturing top finds and live pinpointer accuracy.
Standalone Rate£160
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Synchronized Flight Schedule
Publish the dedicated anchor and shorts within a tight 10-day window to build compounding frequency.
Risk: Stretching deliverables over months dissipates audience momentum.
#2 Consistent Narrative Continuity
Reference findings from the dedicated episode in the follow-up integration to reinforce long-term tool utility.
Risk: Disconnected ad reads undermine organic authenticity.
#3 Exclusivity Enforcement
Confirm non-appearance of competing hardware or direct tool competitors across all flight dates.
Risk: Mixed brand messaging creates consumer confusion and dilutes ROI.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentModerate
Brand Suitability RatingModerate
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Metal Detectors & PinpointersOutdoor Footwear & Weatherproof ApparelPortable Power Banks & Outdoor LightingPreservation & Magnification Tools
Key Strategic Strengths & Brand Fit
• Defended Niche Authenticity
High perceived credibility among dedicated detectorists; audience trusts field demonstrations without corporate PR cynicism.
• High-Intent Hobby Audience
Viewers actively invest in metal detecting gear, digging tools, all-weather clothing, and preservation hardware.
• Organic Community Retention
Dedicated subscriber base that reliably watches long-form excavations and actively comments with technical insights.
Procurement Considerations & Safety
• Single-Platform Footprint
Creator is active exclusively on YouTube with no verified presence on Instagram or TikTok, limiting cross-platform retargeting.
• Micro-Scale Reach Ceiling
Footprint is calibrated for targeted enthusiast conversions rather than mass consumer awareness campaigns.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeViking mount roman silver hammered silver what a month
921
YouTubeSaxon delight and great to be out finding history again
1,495
YouTubejuly 2026 as dug 2
743
YouTubethe best i can do for now not been well atall
544
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with Christopher phillips
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SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.