Cody'sLab
Audited Community Profile@thecodyreeder·United States (US)
Experimental Science Educator & Practical Fabrication MakerTrades, DIY & Craft3D Printing / CNC / Metal FabricationUnited States (US)Safety: Moderate
Confidence: High (91%)
“Cody'sLab offers advertisers deep technical credibility among a dedicated demographic of makers, engineers, and STEM enthusiasts. Optimal for prosumer hardware, technical education, and workshop tools that benefit from authentic utility demonstrations.”
Micro-Niches:Amateur Chemistry & RefiningMaterials Science & MetallurgyHomestead Mechanical EngineeringField Science & Geological Extraction
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileMale-skewed, 18-34
Commercial Buyer IntentModerate Intent
Primary MarketUnited States
Secondary MarketsCanada, United Kingdom, Australia
Audience Interests Taxonomy
Applied Chemistry & Materials ScienceDIY Fabrication & Lab EquipmentPrecision Hand & Power ToolsSTEM Education & Open-Source HardwareSurvival & Homestead Engineering
Content DNA & Top Themes
Format
Long-form video
Production
Medium
Consistency
Moderate
Top Content Themes (% Affinity)
Applied Chemistry & Refining95%
Homestead & Field Engineering88%
Apparatus Fabrication & Repair82%
Environmental & Geological Analysis74%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for United States (US)
Formula Verified via 16 Empirical Knots
YouTube
2.2M Subscribers
LF: 4.64%
YouTube Dedicated Video$30,800
Defended Range$24,600 – $38,400
YouTube 60s Integration$14,800
Defended Range$11,800 – $18,500
YouTube Short$7,550
Defended Range$6,050 – $9,450
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
Technical STEM and workshop fabrication creator delivering unvarnished, empirical scientific experimentation to 2.23M YouTube subscribers.
Commercial Superpower
Direct proof-of-utility endorsement; when a tool or software platform successfully solves a real experimental bottleneck on his bench, the audience accepts it as validated.
Audience Buying Mindset
Analytical, utilitarian problem-solvers who evaluate content based on reproducibility, functional durability, and scientific accuracy.
The #1 Creative Landmine to Avoid
Mandating a polished, corporate marketing script that forces him to make absolute or exaggerated performance claims.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: United States (US)
[ Reach ]
Mass Cultural Reach & Brand Association
Top-of-funnel mass awareness and technical alignment via long-form video sponsorship
Strategy Angle: Leverages the channel's high long-tail watch time by positioning the sponsor as the enabler of an ambitious scientific build or material extraction video.
Recommended Bundle Target
$34,600
Standalone Benchmark: $38,400(-10% Efficiency)
Defended Range: $27,700 – $43,300
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Technical Experiment & Build Video (10-15m)
Full long-form YouTube project where the brand's tooling, hardware, or platform is utilized as the primary operational backbone of the experiment.
Standalone Rate$30,800
Audience Retentionyoutube
1x Key Demonstration Teaser Short (45-60s)
Vertical highlight focusing on the critical reaction or build milestone, referencing the main channel long-form video in pinned comments.
Standalone Rate$7,550
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Demonstration Autonomy
Allow the creator to integrate the tool or service naturally into the experimental workflow without forcing artificial dialogue.
Risk: Over-scripting triggers negative audience sentiment and damages campaign credibility.
#2 Safety Protocol Pre-Clearance
Review chemical or mechanical procedures in advance to ensure full brand safety alignment without censoring the scientific method.
Risk: Unplanned hazardous demonstrations may violate enterprise corporate compliance guidelines.
#3 Attribution Placement
Ensure the sponsor verbal cue coincides directly with on-screen visual utilization of the product.
Risk: Detached end-roll mentions suffer from audience drop-off before link discovery.
[ Paid Creative ]
High-CTR Performance Creative & Whitelisting
Top RecommendationMiddle-of-funnel conversion and direct-response utility validation
Strategy Angle: Capitalizes on rapid hook-based demonstrations showing immediate physical problem-solving to drive qualified clicks.
Recommended Bundle Target
$40,100
Standalone Benchmark: $44,600(-10% Efficiency)
Defended Range: $32,100 – $50,100
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Problem-Solution Integrationyoutube
2x Native 90-Second Mid-Roll Problem-Solving Segment
Seamlessly transitions from an experimental bottleneck into a functional demonstration of the sponsor's utility, followed by a clear call-to-action.
Standalone Rate$29,600
Short-Form Proof Pointyoutube
1x Direct Bench-Test Demonstration Short (30-45s)
High-tempo before-and-after demonstration isolating the speed, precision, or efficiency gained using the sponsor's product.
Standalone Rate$7,550
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
The Bench Bottleneckyoutube
""Whenever I'm trying to measure tolerances on a project like this, standard tools usually give out right here...""
Highlights an authentic workshop frustration before demonstrating how the sponsor's tool resolves the issue in seconds.
Empirical Verificationyoutube
""A lot of people ask if you can actually do this at home without industrial equipment, so let's test it out.""
Sets up a scientific stress-test proving the real-world performance parameters of the sponsor's hardware.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Practical Context Alignment
The product must solve a visible, relevant step in the actual project rather than functioning as an unrelated pause.
Risk: Abrupt topic changes cause high viewer drop-off during the ad segment.
#2 Transparent Parameter Reporting
Permit the creator to state exact specifications, tolerances, and real testing conditions.
Risk: Vague superlative marketing claims are dismissed by this technical audience.
#3 Clear Tracking Architecture
Maintain an explicit on-screen custom URL overlay for a minimum of 10 seconds during the verbal call-to-action.
Risk: Lack of visual attribution cues reduces direct-type attribution rates.
[ Conversion ]
Direct Response & Vanity Voucher Attribution
Bottom-of-funnel customer acquisition with measurable voucher redemption
Strategy Angle: Combines a dedicated in-video utility walkthrough with direct tracking mechanics to capture high-intent purchasers.
Recommended Bundle Target
$20,200
Standalone Benchmark: $22,400(-10% Efficiency)
Defended Range: $16,200 – $25,300
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x 90-Second Native Problem-Solution Mid-Roll
In-depth integration highlighting the specific cost-saving, time-saving, or educational benefits of the sponsor with an exclusive discount code.
Standalone Rate$14,800
Attribution Reinforcementyoutube
1x Short-Form Quick-Tip Tutorial (45s)
Focused instructional clip showcasing an actionable workflow that requires the sponsor's platform or tool to execute efficiently.
Standalone Rate$7,550
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Incentive Clarity
State the exact discount percentage or trial duration clearly in both audio and on-screen graphics.
Risk: Ambiguous promotional terms reduce checkout completion rates.
#2 Frictionless Link Routing
Ensure the landing page automatically applies the voucher code 'CODY' upon click-through.
Risk: Manual code entry friction results in abandoned shopping carts.
#3 Workflow Relevance
Connect the conversion incentive to a skill or tool demonstrated earlier in the video.
Risk: Disconnected promotions suffer from low perceived audience value.
[ Content Library ]
Asset Library Buyout & Production Stems
Acquisition of authentic, bench-tested raw media assets for brand-owned marketing channels
Strategy Angle: Provides the brand with genuine, high-credibility workshop and testing footage to deploy in performance ad units and product detail pages.
Recommended Bundle Target
$41,600
Standalone Benchmark: $41,600(Standard Benchmark)
Defended Range: $33,300 – $52,000
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x Full Benchmark Product Testing Video (8-12m)
Comprehensive technical evaluation and practical field-testing video hosted natively on the creator's channel.
Standalone Rate$30,800
Concrete Digital Asset Buyout Specifications
✓10x 4K high-resolution uncompressed workbench stills showing the product in active operational use
✓15 minutes of uncompressed 4K 60fps benchwork B-roll capturing physical interfaces, gauges, and material interactions
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Asset Usage Boundaries
Maintain creator quotes in their accurate context when cutting short paid ad units.
Risk: Misrepresenting product evaluations creates potential compliance and creator relationship disputes.
#2 Technical Verification
Ensure all text overlays on repurposing assets accurately reflect the operational parameters shown in the raw footage.
Risk: Inaccurate technical specifications erode consumer trust.
#3 Asset Handover Timeline
Deliver raw b-roll packages via secure cloud transfer within 5 business days of the primary YouTube video publication.
Risk: Delayed asset delivery bottlenecks subsequent paid acquisition cycles.
[ Full-Funnel ]
Full-Funnel Omnichannel Takeover
Comprehensive product launch integration combining dedicated content, paid rights, and competitive category exclusivity
Strategy Angle: Maximizes brand share of voice across the STEM/maker community by securing dedicated showcase content paired with commercial protection.
Recommended Bundle Target
$77,400
Standalone Benchmark: $91,100(-15% Efficiency)
Defended Range: $61,900 – $96,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Launch Anchoryoutube
1x Dedicated Flagship Project Video (10-15m)
Comprehensive experimental build built entirely around showcasing the capability of the newly launched product or service.
Standalone Rate$30,800
Mid-Funnel Reinforcementyoutube
1x Follow-Up 90-Second Integration in Subsequent Release
Secondary integration in the next scheduled video providing project updates and demonstrating continuous product utility.
Standalone Rate$14,800
Short-Form Amplificationyoutube
2x Supporting YouTube Shorts (30-60s)
High-impact procedural highlights driving discovery to both the main videos and the promotional voucher code.
Standalone Rate$15,100
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Exclusivity Scope Definition
Clearly enumerate direct competing manufacturers in the contract schedule to prevent operational ambiguities.
Risk: Vague category definitions lead to commercial friction or accidental non-compliance.
#2 Launch Date Synchronization
Coordinate publishing windows strictly around the official public product release hour to maximize conversion momentum.
Risk: Premature or delayed video delivery compromises campaign embargoes and launch-day ROAS.
#3 Multi-Phase Deliverable Flow
Space the dedicated release and subsequent integrated follow-up across a 14-day window to maintain brand presence.
Risk: Compressing deliverables too closely leads to audience fatigue and lower incremental returns.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentModerate
Brand Suitability RatingHigh
Brand Safety LevelModerate Risk
Recommended Sponsor Categories
Prosumer Power Tools & Workshop EquipmentAnalytical Lab Gear & Electronic Test BenchesEducational STEM Platforms & Technical CoursesHeavy-Duty Workwear & Protective EquipmentMaker Electronics & Rapid Prototyping Services
Key Strategic Strengths & Brand Fit
• Empirical Technical Authority
Viewers trust the creator's hands-on validation; products integrated into functional builds receive high functional endorsement equity.
• Long-Tail Evergreen Indexing
Content serves as durable instructional reference material, delivering continuous impressions months after initial publication.
• High Ad-Block Resilient Audience Loyalty
Direct integrations woven natively into experiment setups achieve complete retention compared to generic mid-roll insertions.
Procurement Considerations & Safety
• Brand Safety & Platform Policy Sensitivity
Content frequently involves chemical reactions and heat sources; conservative corporate brands require clear boundary guidelines.
• Strict Resistance to Corporate Scripting
Audience immediately detects and rejects overt telemarketing copy; sponsor messaging must fit the creator's natural unpolished tone.
• Platform Concentration Risk
Commercial footprint is isolated entirely to YouTube; campaigns cannot leverage Instagram or TikTok cross-distribution.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeNiter Ice
1,649,787
YouTubeFixing Glass Short. full video on my channel soon, subscribe so you don't miss it!
204,177
YouTubePotassium Nitrate From My Own Pee
654,307
YouTubePressurizing a Chicken Coop to Clean it.
232,178
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with Cody'sLab
Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.
SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.