Dan Grieve
Audited Community Profile@dangrievegolf·United Kingdom (GB)
Master PGA Golf Instructor & Technical Short Game CoachSports & AthleticsGolf / Tennis / Racket SportsUnited Kingdom (GB)Safety: Low
Confidence: High (92%)
“Dan Grieve represents an institutional-grade sports media partner commanding deep commercial authority among high-spending recreational and competitive golfers. Best deployed for technical wedge integrations, radar launch monitors, premium golf apparel, and destination resorts where demonstrative instructional proof drives consumer action.”
Micro-Niches:Short Game Scoring SystemsWedge Grind & Bounce OptimizationBunker Escape MechanicsTour Professional Coaching Analysis
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileMale-skewed, 25-54
Commercial Buyer IntentHigh Intent
Primary MarketUnited Kingdom
Secondary MarketsUnited States, Germany, Canada
Audience Interests Taxonomy
Golf Club Technology & FittingShort Game Drills & ScoringGolf Resort TravelLaunch Monitor Telemetry & Training Tech
Content DNA & Top Themes
Format
Long-form video
Production
High
Consistency
High
Top Content Themes (% Affinity)
Short Game Mastery & Scoring Drills95%
Wedge Mechanics & Equipment Telemetry88%
Tour Professional Case Studies82%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for United Kingdom (GB)
Formula Verified via 16 Empirical Knots
YouTube
289K Subscribers
LF: 1.88%
YouTube Dedicated Video£4,950
Defended Range£3,950 – £6,200
YouTube 60s Integration£2,125
Defended Range£1,700 – £2,650
YouTube Short£940
Defended Range£760 – £1,175
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
PGA Master Professional and short-game specialist producing authoritative, high-production golf instructional content on YouTube.
Commercial Superpower
Elite coaching credibility that translates technical product specifications into tangible scoring and ball-striking improvements.
Audience Buying Mindset
Committed amateur and club golfers seeking credible, scientifically sound instruction to lower their scores, displaying high purchasing intent for tools that offer genuine mechanical advantages.
The #1 Creative Landmine to Avoid
Forcing scripted, unscientific commercial claims about non-performing equipment or gimmicky training gadgets that undermine his coaching reputation.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: United Kingdom (GB)
[ Reach ]
Mass Cultural Reach & Brand Association
Top-of-funnel mass awareness and authoritative brand association within the golf category
Strategy Angle: Leverages a dedicated long-form instructional masterclass to embed the brand natively into a core technical lesson, supported by short-form discovery clips.
Recommended Bundle Target
£6,150
Standalone Benchmark: £6,825(-10% Efficiency)
Defended Range: £4,925 – £7,700
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Technical Short-Game Masterclass (12-15m)
Full-length instructional video filmed at a championship facility demonstrating a complete short-game system, embedding the sponsor's equipment or venue as the primary platform for the lesson.
Standalone Rate£4,950
Amplificationyoutube
2x Core Technical Drill YouTube Shorts (60s)
High-impact vertical excerpts focusing on a single actionable tip from the main video with prominent brand visual tagging.
Standalone Rate£1,875
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Pedagogical Integration
The sponsor's product must be positioned as a functional tool within an authentic instructional drill rather than an isolated commercial break.
Risk: Disrupting the teaching narrative will cause viewer churn and reduce comment engagement.
#2 Championship Course Staging
All footage must be recorded on well-maintained championship turf with professional audio capture to protect brand prestige.
Risk: Substandard visual or audio quality degrades luxury brand perception.
#3 Natural Coaching Language
Allow Dan to articulate the product benefits using his authentic coaching vernacular rather than corporate marketing scripts.
Risk: Overly scripted ad reads provoke negative comments from his core subscriber base.
[ Paid Creative ]
High-CTR Performance Creative & Asset Rights
Top RecommendationMiddle-of-funnel conversion assets and paid ad creative licensing for digital acquisition
Strategy Angle: Deploys short-form problem-solution videos addressing common amateur golf mistakes, backed by digital PDP website usage rights for brand acquisition funnels.
Recommended Bundle Target
£2,025
Standalone Benchmark: £2,250(-10% Efficiency)
Defended Range: £1,625 – £2,525
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testingyoutube
2x Problem-Solution Technical Shorts (30-45s)
Direct-to-camera vertical videos isolating specific swing flaws and demonstrating immediate resolution using the partner's hardware or training tool.
Standalone Rate£1,875
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
The Inconsistent Strike Resolutionyoutube
""If you are consistently catching your wedge shots thin or heavy around the green, you are almost certainly making this single setup mistake...""
Directly addresses amateur striking inconsistency before demonstrating how proper equipment bounce and technique solve the issue.
Launch Monitor Spin Checkyoutube
""Most club golfers lose over two thousand RPMs of spin on simple pitch shots without realizing it. Let's look at what the radar telemetry actually shows...""
Uses quantitative launch data to highlight equipment performance differences during scoring shots.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Immediate Mechanical Hook
The first 3 seconds must showcase the fault and correction immediately on turf without lengthy introductions.
Risk: Slow pacing results in rapid audience drop-off on short-form feeds.
#2 Accurate Data Claims
All telemetry numbers (spin, launch, carry) presented in the ad must be verified and accurate.
Risk: Inaccurate data claims will be scrutinized and debunked in enthusiast forums.
#3 Direct Call to Action
Include clear instruction directing viewers to the description link and vanity discount code.
Risk: Vague conversion pathways lower direct click-through rates.
[ Conversion ]
Direct Response & Vanity Voucher Attribution
Bottom-of-funnel customer acquisition and direct trackable sales via vanity voucher attribution
Strategy Angle: Integrates a structured 90-second commercial demonstration within an evergreen tutorial, backed by tracked links and vanity code incentives.
Recommended Bundle Target
£2,775
Standalone Benchmark: £3,075(-10% Efficiency)
Defended Range: £2,225 – £3,475
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90-Second Mid-Roll Segment
Seamless pedagogical integration within an evergreen short-game tutorial showing precise use-case mechanics and direct discount code callout.
Standalone Rate£2,125
Conversion Supportyoutube
1x Direct Response Action Tip Short (60s)
Fast-paced drill summary pointing directly to the video description offer and voucher code.
Standalone Rate£940
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Clear Incentive Presentation
Ensure the vanity code and customer incentive are displayed as persistent on-screen graphics during the integration.
Risk: Failing to visually display the voucher code reduces attributed checkout conversions.
#2 Native Contextual Transition
Transition smoothly from the lesson's core problem into the sponsor's product demonstration.
Risk: Abrupt, jarring transitions encourage viewers to skip the sponsorship segment.
#3 Evergreen Relevance
Ensure the product integration remains contextually relevant for viewers watching the tutorial in future seasons.
Risk: Time-sensitive flash sale messaging degrades the long-tail conversion value of the video.
[ Content Library ]
Asset Library Buyout & Production Stems
High-production brand asset acquisition for brand-owned marketing channels and ecommerce display
Strategy Angle: Delivers technical 4K video assets, uncompressed high-speed B-roll, and macro photography for the brand's internal media library.
Recommended Bundle Target
£6,675
Standalone Benchmark: £6,675(Standard Benchmark)
Defended Range: £5,350 – £8,350
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x 4K Clean Technical Product Breakdown Video (16:9)
High-definition technical breakdown structured specifically for brand owned-media deployment and educational hosting.
Standalone Rate£4,950
Concrete Digital Asset Buyout Specifications
✓10x 4K high-resolution studio and turf macro stills showing clubface groove interaction and address alignment
✓5x 4K uncompressed 120fps high-speed turf-strike sequences with clean backplates
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Clean Technical Backplates
Capture all product B-roll with neutral, high-end golf course backdrops free of third-party commercial clutter.
Risk: Cluttered backgrounds limit the usability of assets for brand commercial design.
#2 Color-Graded Delivery
Deliver assets in both color-graded rec709 and raw log formats for internal production flexibility.
Risk: Incompatible color formats increase post-production editing costs.
#3 Strict Asset Specification Compliance
Ensure all still and video files meet exact resolution, framing, and bitrate specifications outlined in the brief.
Risk: Non-compliant file formats delay campaign launch timelines.
[ Full-Funnel ]
Full-Funnel Category Takeover
360-degree flagship campaign combining reach, mid-roll integration, and commercial rights
Strategy Angle: Delivers comprehensive category authority across YouTube long-form, short-form, and website rights with category exclusivity protection.
Recommended Bundle Target
£13,400
Standalone Benchmark: £15,800(-15% Efficiency)
Defended Range: £10,700 – £16,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Prestige Anchoryoutube
1x Hero Masterclass & Equipment Field Test (14-18m)
Comprehensive on-course instructional masterclass establishing the sponsor as the central authority in the lesson's technical discipline.
Standalone Rate£4,950
Follow-Up Cadenceyoutube
1x Follow-Up Tutorial Mid-Roll Integration (90s)
Secondary mid-roll placement published 14 days later reinforcing the core mechanical message and voucher code.
Standalone Rate£2,125
Short-Form Syndicationyoutube
3x Short-Form High-Impact Drill Series
Three vertical Shorts highlighting key mechanical takeaways with clear brand alignment.
Standalone Rate£2,825
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Strategic Timing Alignment
Coordinate publishing dates with major global golf tournaments or seasonal equipment release cycles.
Risk: Releasing outside active golf purchasing seasons diminishes campaign ROI.
#2 Exclusivity Enforcement
Maintain strict category blackout across all uploaded video content during the 30-day window.
Risk: Competing brand mentions dilute message recall and breach contract terms.
#3 Data-Backed Demonstration
Anchor the hero masterclass in demonstrable shot improvements supported by launch monitor telemetry.
Risk: Purely qualitative claims generate lower trust among sophisticated club golfers.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentHigh
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Golf Clubs & Wedge ManufacturersLaunch Monitors & Radar Tracking TechPerformance Golf Apparel & OuterwearLuxury Golf Resorts & TravelAthletic Health & Joint Recovery Products
Key Strategic Strengths & Brand Fit
• Institutional Technical Credibility
PGA Master Professional designation provides unassailable authority when evaluating golf equipment, launch data, and instructional tools.
• Affluent Demographics
Audience base features high discretionary purchasing power, translating to high conversion efficiency for premium-priced sports hardware and travel.
• Search-Driven Evergreen Value
Instructional videos act as persistent reference material, generating sustained impressions and link clicks years after publication.
Procurement Considerations & Safety
• Single-Platform Delivery Footprint
Commercial activation is constrained to YouTube; campaign blueprints must utilize long-form and short-form YouTube inventory rather than multi-channel social distribution.
• Pedagogical Authenticity Requirement
Audience actively rejects gimmicky training aids or unscientific performance claims; all partner integrations must align with sound biomechanical principles.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeWhat a lesson with a tour professional looks like (Tom Lewis!)
52,211
YouTubeThe simple pre-shot routine for a better short game
121,126
YouTubeImproving my short game at the world's best par 3 course
82,266
YouTubeHow aggressive should you be around the greens?
89,797
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with Dan Grieve
Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.
SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.