Jaleesa Moses

Jaleesa Moses

Audited Community Profile
@saythelees·United States (US)
Textured Hair & Complexion Beauty CreatorBeauty & CosmeticsHaircare / Salon Color / Styling ToolsUnited States (US)Safety: Low
Confidence: High (89%)

“Jaleesa Moses offers dependable brand integration for haircare, cosmetics, and beauty tech targeting adult women seeking textured hair solutions and accurate shade matching. Campaigns perform best when structured around authentic demonstration, multi-hour wear validation, and multi-platform distribution.”

Micro-Niches:4A/4B Natural HaircareProtective Styles & Crochet ExtensionsComplexion & Foundation Wear TestingBlowout & Silk Press Techniques
YouTube
863K
@saythelees·3.43% LF ER
Instagram
200.7K
@jaleesa·0.07% ER
TikTok
14.7K
@saythelees·9.87% ER

Audience Demographics & Content DNA

Audited buyer mindset, audience geography distribution, and production standards

Inferred Audience Profile

Demographic ProfileFemale-skewed, 22-38
Commercial Buyer IntentHigh Intent
Primary MarketUnited States
Secondary MarketsUnited Kingdom, Canada
Audience Interests Taxonomy
Textured Haircare RegimensProtective Hairstyles & ExtensionsComplexion Matching & Foundation FormulationsHeat Styling & Damage PreventionEveryday Skincare Routines

Content DNA & Top Themes

Format
Short-form video
Production
Medium-High
Consistency
Moderate
Top Content Themes (% Affinity)
Haircare Routines & Thermal Styling95%
Foundation Wear Tests & Shade Analysis92%
Protective Style Installation & Extension Care88%
Daily Skincare & Rapid Makeup Application80%

Itemized 16-Knot Defended Rate Cards

Live statutory deliverable pricing calibrated for United States (US)

Formula Verified via 16 Empirical Knots

YouTube

863K Subscribers

LF: 3.43%
YouTube Dedicated Video$6,625
Defended Range$5,300 – $8,300
YouTube 60s Integration$3,175
Defended Range$2,550 – $3,975
YouTube Short$1,825
Defended Range$1,450 – $2,275

Instagram

200.7K Followers

ER: 0.07%
Instagram Reel (60-90s)$1,650
Defended Range$1,325 – $2,050
Instagram Carousel (3-5 Slides)$1,025
Defended Range$830 – $1,300
Instagram Static Post$830
Defended Range$670 – $1,050
Instagram Story (3-Frame Set)$410
Defended Range$330 – $510

TikTok

14.7K Followers

ER: 9.87%
TikTok Video (Dedicated)$230
Defended Range$180 – $290
SignCollab Talent DNA Analysis

Creator Strategic DNA & Talent Executive Brief

Vanity Voucher: JALEESA10
Textured hair and complexion beauty creator providing application demonstrations, thermal styling tutorials, and wear-tested makeup reviews.
Commercial Superpower

Demonstrated technical credibility in evaluating product wear time, undertones, and thermal hair protection with high viewer purchase trust.

Audience Buying Mindset

Viewers look for practical proof of product efficacy, prioritizing natural hair health, heat safety, and accurate foundation shade representation before purchasing.

The #1 Creative Landmine to Avoid

Mandating superficial, scripted endorsements without allowing the creator to demonstrate real-time application and wear longevity.

Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)

Itemized line-item pricing, strategic angles, and contract entitlements

Market Applied: United States (US)
[ Reach ]

Multi-Platform Beauty Discovery & Routine Integration

Top-of-funnel brand visibility and high-credibility category association across hair and beauty audiences

Strategy Angle: Leverages detailed YouTube demonstration paired with high-discovery short-form video on TikTok and Instagram to maximize category reach.
Recommended Bundle Target
$7,650
Standalone Benchmark: $8,500(-10% Efficiency)
Defended Range: $6,125 – $9,575
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Full Routine & Technique Deep-Dive (8-10m)
Comprehensive step-by-step tutorial integrating the partner brand into a complete wash-day, styling, or full-face routine with close-up application.
Standalone Rate$6,625
Short-Form Amplificationinstagram
1x Transformation & Quick Application Reel (60s)
Fast-paced, visually polished vertical video showing immediate before-and-after results and application highlights.
Standalone Rate$1,650
Discovery Expansiontiktok
1x Direct-to-Camera Routine Breakdown (45s)
High-retention vertical demonstration focusing on a specific product benefit or problem-solving application technique.
Standalone Rate$230
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Texture-Specific Application
Allow creator to demonstrate product on authentic hair texture or un-filtered skin without heavy studio blurring.
Risk: Over-filtering reduces audience trust and depresses conversion rates on beauty products.
#2 Accurate Shade & Spec Guidance
Ensure brand brief provides full product specifications, shade names, and intended undertone ranges in the caption.
Risk: Incomplete product data drives comment confusion and lowers direct-response purchasing.
#3 Demonstrative Storytelling
Anchor the integration within a real utility routine rather than an isolated commercial read.
Risk: Disjointed ad placements lead to audience drop-off and lower retention.
[ Paid Creative ]

Performance Paid Creative & Multi-Platform Whitelisting

Top Recommendation

Middle-and-bottom-of-funnel customer acquisition through authentic creator-led paid advertising

Strategy Angle: Combines direct problem-solution hooks with verified creator whitelisting across Meta and TikTok to lower customer acquisition costs.
Recommended Bundle Target
$4,775
Standalone Benchmark: $5,300(-10% Efficiency)
Defended Range: $3,825 – $5,975
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testinginstagram
2x Problem-Solution Performance UGC Reels (30-45s)
Two distinct ad variations: one testing shade-matching precision and one testing multi-hour wear durability.
Standalone Rate$3,300
TikTok Ad Creativetiktok
1x High-Hook TikTok Spark Ad Asset (30s)
Native vertical ad targeting specific hair/skin friction points with clear visual transformation within the first 3 seconds.
Standalone Rate$230
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
The 12-Hour Wear Checkinstagram
""I wore this for twelve straight hours with zero touch-ups, and we need to talk about how my skin actually looks.""
Direct wear-test hook demonstrating longevity, zero creasing, and formula performance under real daily conditions.
The Damage-Free Blowouttiktok
""If you have 4A or 4B natural hair and your blowouts are causing breakage, you're missing this exact step.""
Technical education hook highlighting heat protection, moisture retention, and tool efficiency.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Immediate Hook Delivery
The spoken hook and primary visual payoff must occur within the first 3 seconds of the creative.
Risk: Slow intros result in high ad scroll-away rates and inflated cost-per-click.
#2 Uncut Texture Proof
Include at least one high-resolution, un-retouched close-up frame showing genuine hair or skin texture.
Risk: Polished studio lighting without texture proof lowers paid social conversion efficiency.
#3 Clear Call-to-Action
Direct viewers explicitly to the link in bio or promo code without convoluted redemption steps.
Risk: Friction in redemption pathways degrades direct-response ROAS.
[ Conversion ]

Direct-Response Attribution & Linkage Suite

Bottom-of-funnel customer conversion via trackable discount codes and targeted story funnels

Strategy Angle: Activates high-intent followers through synchronized long-form mid-roll sponsorship and real-time interactive Stories.
Recommended Bundle Target
$3,450
Standalone Benchmark: $3,825(-10% Efficiency)
Defended Range: $2,750 – $4,325
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Conversion Anchoryoutube
1x Integrated 90-Second Mid-Roll Feature
Native demonstration of the product within an organic styling video, paired with custom promo code graphics and verbal CTA.
Standalone Rate$3,175
Direct Attribution Funnelinstagram
1x 4-Frame Conversion Story Sequence with Direct Link
Frame 1: Problem callout; Frame 2: Product in action; Frame 3: Finished result; Frame 4: Direct link sticker and vanity code 'JALEESA15'.
Standalone Rate$410
TikTok Follow-Throughtiktok
1x Results Recap & Direct Comment CTA (30s)
Quick-fire review reinforcing the limited-time discount code and prompting link clicks.
Standalone Rate$230
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Vanity Code Visibility
Display the vanity discount code prominently on-screen for a minimum of 5 continuous seconds.
Risk: Brief code flashes lead to checkout abandonment and unattributed sales.
#2 Direct Link Integration
Ensure trackable UTM link stickers are placed within the thumb zone on all Story assets.
Risk: Poor link positioning suppresses tap-through rates on mobile devices.
#3 Simultaneous Multi-Platform Launch
Coordinate Story and short-form assets to publish within 2 hours of the long-form YouTube integration.
Risk: Staggered launches dissipate initial campaign momentum and lower day-one conversion spikes.
[ Content Library ]

Digital Asset Production & PDP Usage Buyout

High-production digital asset generation for brand-owned marketing, eCommerce PDPs, and email channels

Strategy Angle: Leverages creator's lighting and styling setup to produce modular brand assets, macro photography, and clean application footage.
Recommended Bundle Target
$8,950
Standalone Benchmark: $8,950(Standard Benchmark)
Defended Range: $7,150 – $11,200
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x Clean 4K Product Application Master (16:9)
Production-grade, clean-background tutorial and application footage delivered with isolated audio stems.
Standalone Rate$6,625
Concrete Digital Asset Buyout Specifications
✓10x 4K high-resolution macro texture swatches and application still frames
✓5x 10-15s vertical application clips without voiceover for paid ad editing
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Clean Lighting & Framing
Capture assets in calibrated neutral lighting to accurately depict product shade and formula texture.
Risk: Inconsistent color temperatures render footage unusable for brand eCommerce pages.
#2 Clean Audio Delivery
Provide uncompressed 24-bit audio tracks free from background room echo or ambient noise.
Risk: Subpar audio limits the modular repurposing value for brand ad editors.
#3 Asset Specification Compliance
Deliver all master video files in ProRes or high-bitrate MP4 at native 4K resolution.
Risk: Compressed delivery reduces image clarity on large desktop PDP formats.
[ Full-Funnel ]

Omnichannel 360-Degree Brand Takeover

Flagship multi-platform campaign driving simultaneous mass discovery, educational proof, and direct conversion

Strategy Angle: Coordinates long-form technical validation on YouTube with multi-wave short-form amplification across Instagram and TikTok, backed by paid whitelisting and exclusivity.
Recommended Bundle Target
$14,100
Standalone Benchmark: $16,600(-15% Efficiency)
Defended Range: $11,300 – $17,600
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Routine & Wear Test Master (8-12m)
Flagship YouTube tutorial providing end-to-end routine integration, application science, and multi-hour wear check.
Standalone Rate$6,625
Visual Frequencyinstagram
2x High-Impact Instagram Reels (60s)
Wave 1: Launch announcement and immediate application; Wave 2: Wear-test results and routine recap.
Standalone Rate$3,300
TikTok Amplificationtiktok
2x High-Hook TikTok Transformation Videos (30-45s)
Two native TikToks highlighting formula transformation and technique hacks targeting beauty FYP discovery.
Standalone Rate$460
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Phased Release Alignment
Align all deliverable publishing dates precisely with national retail launch windows or promotional calendar milestones.
Risk: Premature or delayed posting disrupts synchronized paid media traffic.
#2 Cross-Platform Narrative Continuity
Maintain consistent key messaging and demonstration angles across YouTube, Instagram, and TikTok formats.
Risk: Fragmented messaging weakens full-funnel brand recall.
#3 Real-Time Comment Engagement
Creator must actively respond to audience product and shade questions within the first 6 hours of posting.
Risk: Unanswered consumer inquiries lead to missed immediate purchase conversions.

Brand Fit, Strategic Strengths & Procurement Safety

Audited commercial intent, sponsor suitability, and institutional brand safety scorecard

Commercial IntentHigh
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Textured Haircare & Salon Styling ToolsComplexion & Foundation Beauty BrandsHuman Hair Extensions & Protective Styling AccessoriesClinical & Over-the-Counter Daily Skincare

Key Strategic Strengths & Brand Fit

• Complexion & Shade Matching Credibility
Established reputation for thorough, unfiltered foundation wear tests and accurate undertone guidance for diverse skin tones.
• Textured Hair Technical Authority
Clear step-by-step instructional ability across 4A/4B hair regimes, protective styles, and thermal styling safety.
• Multi-Platform Commercial Utility
Functional presence across YouTube, Instagram, and TikTok allowing for cross-funnel execution from discovery to conversion.

Procurement Considerations & Safety

Safety: Low
• View Velocity vs. Legacy Scale
YouTube subscriber count reflects legacy channel scale; media procurement should benchmark against active 30-day median views rather than historical subscriber totals.
• Format Sensitivity
Audience expects demonstrated application and wear tests; static or non-demonstrative brand placements yield lower engagement.

Recent Content & Performance Audit

Audited uploads with validated view counts and engagement velocity

Another 5 Minute Makeup - Bronzy | JaleesaYouTube

Another 5 Minute Makeup - Bronzy | Jaleesa

4,168
Trying on the NEW Fenty Beauty Fluid Flex Foundation | JaleesaYouTube

Trying on the NEW Fenty Beauty Fluid Flex Foundation | Jaleesa

4,686
NEW Fenty Beauty Fluid Flex FoundationYouTube

NEW Fenty Beauty Fluid Flex Foundation

85,339
My Blowout for Protective StylesYouTube

My Blowout for Protective Styles

3,486
SignCollab Bilateral Execution Protocol

Execute a Legally Binding Agreement with Jaleesa Moses

Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.

SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.