Raphael Gomes
Audited Community Profile@raphaelgomes·United States (US)
Viral Food Trend Experimenter & Lifestyle Content CreatorFood & CulinaryWeeknight Meals / Meal PrepUnited States (US)Safety: Low
Confidence: High (88%)
“Raphael Gomes delivers reliable top-to-middle-funnel engagement for CPG, grocery, and consumer kitchen brands through high-tempo testing formats. His multi-channel presence allows media buyers to combine long-form YouTube product demonstrations with viral TikTok and Instagram distribution.”
Micro-Niches:Viral Recipe TestingGrocery Product ComparisonsMicrowave & Fast Food HacksLifestyle Storytime Vlogs
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileFemale-skewed, 18-34
Commercial Buyer IntentModerate Intent
Primary MarketUnited States
Secondary MarketsUnited Kingdom, Canada, Australia
Audience Interests Taxonomy
Viral Food TrendsBaking & Dessert HacksSnack & Grocery Consumer GoodsPop Culture & Internet Commentary
Content DNA & Top Themes
Format
Long-form video
Production
Medium-High
Consistency
High
Top Content Themes (% Affinity)
Supermarket Brand Testing & Food Challenges95%
Viral Internet Recipe Hacks & Microwave Experiments92%
Personal Lifestyle, Haircare & Storytimes80%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for United States (US)
Formula Verified via 16 Empirical Knots
YouTube
2M Subscribers
LF: 3.91%
YouTube Dedicated Video$23,700
Defended Range$19,000 – $29,700
YouTube 60s Integration$11,400
Defended Range$9,125 – $14,200
YouTube Short$3,025
Defended Range$2,400 – $3,775
331K Followers
ER: 3.14%
Instagram Reel (60-90s)$5,375
Defended Range$4,300 – $6,725
Instagram Carousel (3-5 Slides)$3,400
Defended Range$2,725 – $4,250
Instagram Static Post$2,700
Defended Range$2,150 – $3,375
Instagram Story (3-Frame Set)$1,350
Defended Range$1,075 – $1,675
TikTok
1.2M Followers
ER: 4.95%
TikTok Video (Dedicated)$6,325
Defended Range$5,050 – $7,900
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
Multi-platform food and lifestyle creator specializing in viral grocery experiments, taste tests, and comedic consumer product trials.
Commercial Superpower
Organic consumer credibility when putting packaged food and kitchen tools through entertaining real-world stress tests.
Audience Buying Mindset
Viewers seek entertaining validation on whether trending internet foods and supermarket products are genuinely worth buying.
The #1 Creative Landmine to Avoid
Imposing rigid, formal corporate scripts that prevent him from giving relatable, lighthearted, and expressive feedback.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: United States (US)
[ Reach ]
Mass Cultural Reach & Brand Association
Top-of-funnel mass awareness and cultural association
Strategy Angle: Leverages primary long-form YouTube viewership paired with vertical amplification on TikTok and Instagram to drive broad awareness for retail food and kitchen brands.
Recommended Bundle Target
$31,900
Standalone Benchmark: $35,400(-10% Efficiency)
Defended Range: $25,500 – $39,900
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Grocery/Product Challenge Video (10-12m)
Full-length challenge where the brand product serves as the central anchor benchmark against viral category alternatives, highlighting flavor profile, convenience, and preparation speed.
Standalone Rate$23,700
Viral Amplificationtiktok
1x High-Tempo TikTok Viral Food Challenge (45-60s)
Fast-paced vertical cut highlighting the key taste reaction and product reveal, tailored for high TikTok algorithmic distribution.
Standalone Rate$6,325
Social Extensioninstagram
1x Instagram Native Recipe Reel (60s)
Polished vertical video featuring quick-cut preparation steps and a clear brand tag in the primary caption.
Standalone Rate$5,375
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Organic Integration Framing
Integrate the product within the first 90 seconds of content flow as an organic part of the testing concept.
Risk: Delaying brand mention past viewer drop-off windows reduces total campaign impressions.
#2 Visual Packaging Presentation
Feature clear macro framing of packaging and product texture during the preparation sequence.
Risk: Poor visual packaging clarity undermines retail shelf recognition.
#3 Multi-Platform Caption Attribution
Ensure clean brand handle tagging and designated campaign hashtags across all uploaded assets.
Risk: Incomplete social tagging impairs brand attribution tracking.
[ Paid Creative ]
High-CTR Performance Creative & Whitelisting
Top RecommendationMiddle-of-funnel conversion ads for Meta and TikTok paid acquisition
Strategy Angle: Engineered vertical video creatives pairing relatable culinary problem hooks with 60-day whitelisting permissions across Meta and TikTok ad networks.
Recommended Bundle Target
$23,000
Standalone Benchmark: $25,600(-10% Efficiency)
Defended Range: $18,400 – $28,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testinginstagram
2x High-Hook Product Evaluation Reels (30-45s)
Two distinct ad creatives testing a convenience problem-solution angle versus an indulgent taste-test hook.
Standalone Rate$10,800
Short-Form Creativetiktok
1x Native UGC Problem-Solution TikTok (30s)
Direct-to-camera hook testing real-time preparation speed with clear text-overlay prompts directing viewers to the link.
Standalone Rate$6,325
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
Viral Grocery Hack Face-offtiktok
""I spent all week trying to recreate this viral bakery recipe, but this 2-minute shortcut completely blew my mind...""
Contrasts time-consuming kitchen prep against the fast, delicious convenience of the sponsor's product.
Candid Taste Test Revealinstagram
""Everyone in my comments told me I was eating this completely wrong, so today we are testing the real deal...""
Uses curiosity and social proof to drive immediate watch retention before delivering the brand solution.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Spoken Hook Delivery
Execute verbatim high-energy opening hooks within the first 3 seconds without logos or title card delays.
Risk: Slow introductory pacing results in immediate scroll-away behavior on paid feeds.
#2 Direct Call-to-Action
Include explicit verbal and on-screen discount code signposting in the final 5 seconds.
Risk: Ambiguous closing prompts significantly reduce paid conversion click-through rates.
#3 Clean Aspect Ratio Framing
Deliver assets in native 9:16 vertical resolution with safe margins preserved for paid ad UI overlays.
Risk: Text obscured by platform interface icons reduces ad readability and ROAS.
[ Conversion ]
Direct Response & Vanity Voucher Attribution
Bottom-of-funnel sales conversions and trackable return on ad spend
Strategy Angle: Combines a high-context 90-second YouTube mid-roll integration with supporting Instagram Story swipe-up sequences and TikTok bio redirection for direct CPA/ROAS attribution.
Recommended Bundle Target
$17,200
Standalone Benchmark: $19,100(-10% Efficiency)
Defended Range: $13,800 – $21,500
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90s In-Content Mid-Roll Integration
Organic narrative integration demonstrating unboxing, cooking, and real-time tasting with vanity code 'RAPHAEL20' clearly displayed on-screen.
Standalone Rate$11,400
Direct Attributioninstagram
1x 3-Frame Direct-Response Story Sequence
Frame 1: Behind-the-scenes preparation teaser; Frame 2: Finished product demonstration with sticker link; Frame 3: Urgency discount code reminder.
Standalone Rate$1,350
Short-Form Attributiontiktok
1x Direct-Response Recipe Highlight Video (45s)
High-energy demonstration directing viewers to the link in bio with exclusive limited-time coupon messaging.
Standalone Rate$6,325
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Persistent On-Screen Code Display
Display the vanity promo code 'RAPHAEL20' continuously during the entire 90-second YouTube integration segment.
Risk: Transient code displays lower checkout attribution and code recall.
#2 Actionable Value Proposition
Clearly highlight discount percentage and money-back guarantee or introductory shipping incentive.
Risk: Vague promotional offers lead to lower transaction completion rates.
#3 Link Verification
Test and validate all UTM tracking parameters and redirect links across YouTube description and Instagram Stories prior to live posting.
Risk: Broken tracking links result in unallocated media spend and lost attribution data.
[ Content Library ]
Asset Library Buyout & Production Stems
High-production brand asset creation for brand-owned marketing channels
Strategy Angle: Supplies brand procurement teams with high-resolution studio culinary footage, product macro photography, and clean vertical UGC assets for website PDP and digital catalog use.
Recommended Bundle Target
$39,200
Standalone Benchmark: $43,600(-10% Efficiency)
Defended Range: $31,400 – $49,000
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x 4K Clean Product Demonstration Video (16:9)
Dedicated high-production studio preparation video highlighting product versatility, color, texture, and plating.
Standalone Rate$23,700
Vertical Asset Suitetiktok
2x Clean Vertical Product B-Roll Stems (9:16)
Clean vertical preparation sequences supplied without platform watermarks or burned-in captions for brand social channels.
Standalone Rate$12,700
Concrete Digital Asset Buyout Specifications
✓10x 4K high-resolution studio macro stills of prepared dishes and packaging
✓4x 4K uncompressed B-roll video clips of sizzle, pour, and plated presentations
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Asset Lighting & Color Calibration
Capture all product stills and B-roll under balanced 5600K studio daylight illumination with accurate product color representation.
Risk: Improper white balance distorts food appetizing appeal and brand color guidelines.
#2 Clean Export Standards
Deliver raw files via cloud storage in ProRes or high-bitrate MP4 without social platform compression artifacts.
Risk: Compressed files compromise visual fidelity across e-commerce display pages.
#3 Packaging Integrity
Ensure brand labels are pristine, upright, and free from glare during macro photography capture.
Risk: Damaged or obscured packaging degrades asset reusability across owned media.
[ Full-Funnel ]
Full-Funnel Omnichannel Takeover
360-degree flagship campaign uniting reach, paid creative, and direct attribution
Strategy Angle: Synchronized multi-channel takeover executing simultaneous hero placements across YouTube, TikTok, and Instagram with 60-day paid amplification and category exclusivity.
Recommended Bundle Target
$64,100
Standalone Benchmark: $75,400(-15% Efficiency)
Defended Range: $51,300 – $80,100
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Flagship Brand Challenge Video (10-14m)
Flagship YouTube episode centering on an ambitious multi-product testing challenge with full narrative brand integration.
Standalone Rate$23,700
Short-Form Velocitytiktok
2x Viral Concept TikTok Videos (45-60s)
Complementary short-form challenge angles capturing the most exciting moments of the test to drive cross-platform momentum.
Standalone Rate$12,700
Instagram Amplificationinstagram
2x High-Impact Instagram Reels (60s)
Polished vertical video executions showcasing key product attributes, taste reactions, and trackable discount codes.
Standalone Rate$10,800
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Synchronized Launch Window
Coordinate simultaneous live publishing across YouTube, TikTok, and Instagram within a 4-hour target release window.
Risk: Staggered releases dilute initial cultural momentum and algorithmic velocity.
#2 Community Management Engagement
Creator must actively pin the brand message and engage with top comments during the first 2 hours post-publish.
Risk: Absence of early community moderation lowers engagement depth and link visibility.
#3 Competitor Isolation
Ensure no competing product packaging or retail branding is visible in the background set during shooting.
Risk: Incidental background competitor placement weakens exclusivity value and brand clarity.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentModerate
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Consumer Packaged Goods (CPG) & SnacksGrocery Delivery & Meal Kit ServicesKitchenware & Small Cooking AppliancesEveryday Personal Care & Haircare
Key Strategic Strengths & Brand Fit
• Multi-Platform Audience Scale
Defensible cross-channel footprint across YouTube, TikTok, and Instagram allowing synchronized campaign execution.
• Native Product Integration Capacity
Ability to integrate food, beverage, and retail products seamlessly into challenge narratives without viewer ad-fatigue.
• High Social Shareability
Short-form recipe hacks and taste-test clips generate high organic forward velocity across TikTok and Instagram Reels.
Procurement Considerations & Safety
• Audience Price Sensitivity
Demographic skews toward general consumer grocery price points; lower conversion efficiency for premium luxury culinary appliances.
• Commercial Tone Alignment
Requires authentic comedic creative flexibility; rigid corporate scripts result in diminished organic viewer retention.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeI Tested Every TikTok Trend Gone Viral in 2026 So Far 3
1,289
YouTubeI Combined EVERY Cinnamon Roll Brand Into One
14,199
YouTubeSalon RUINED my hair & asked $400 To Fix It
145,207
YouTubeMy Hair Is MELTING Off My Head 😭
22,164
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with Raphael Gomes
Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.
SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.