Raymond Warner

Raymond Warner

Audited Community Profile
@raymondwarnerofficial·United States (US)
Action Sports Athlete & Pro Scooter CreatorSports & AthleticsAction Sports / Athlete EntertainmentUnited States (US)Safety: Low
Confidence: High (90%)

“Raymond Warner delivers concentrated access to active Gen-Z and millennial action sports participants through authentic skatepark vlogs and hardware teardowns. Best utilized for athletic wear, durability-focused accessories, hydration, and prosumer action tech.”

Micro-Niches:Pro Freestyle ScooteringSkatepark VloggingCustom Scooter Builds & TestingAction Sports Challenges
YouTube
1.2M
@raymondwarnerofficial·2.38% LF ER
Instagram
No linked Instagram handle
TikTok
No linked TikTok handle

Audience Demographics & Content DNA

Audited buyer mindset, audience geography distribution, and production standards

Inferred Audience Profile

Demographic ProfileMale-skewed, 13-24
Commercial Buyer IntentModerate Intent
Primary MarketUnited States
Secondary MarketsUnited Kingdom, Australia, Canada
Audience Interests Taxonomy
Freestyle ScooteringSkateboarding & Action SportsSkatepark CultureFootwear & StreetwearAction Cameras & Tech

Content DNA & Top Themes

Format
Long-form video
Production
Medium-High
Consistency
Moderate
Top Content Themes (% Affinity)
Freestyle Scooter Hardware & Modifications95%
Skatepark Exploration & Facility Reviews88%
Action Sports Skill Challenges82%
Athlete Lifestyle & Personal Updates75%

Itemized 16-Knot Defended Rate Cards

Live statutory deliverable pricing calibrated for United States (US)

Formula Verified via 16 Empirical Knots

YouTube

1.2M Subscribers

LF: 2.38%
YouTube Dedicated Video$10,800
Defended Range$8,625 – $13,500
YouTube 60s Integration$5,150
Defended Range$4,125 – $6,425
YouTube Short$2,300
Defended Range$1,850 – $2,875
SignCollab Talent DNA Analysis

Creator Strategic DNA & Talent Executive Brief

Vanity Voucher: RAY10
Professional freestyle scooter athlete and long-form YouTube creator focused on action sports testing, skatepark vlogs, and riding challenges.
Commercial Superpower

Legitimate pro-athlete credibility allowing seamless in-motion product wear-testing that instantly validates durability to a skeptical youth audience.

Audience Buying Mindset

Action sports participants seeking authentic gear recommendations, hardware durability validation, and athletic progression entertainment.

The #1 Creative Landmine to Avoid

Imposing rigid corporate ad scripts or non-endemic, sedentary pitches that break the dynamic pacing of his skatepark sessions.

Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)

Itemized line-item pricing, strategic angles, and contract entitlements

Market Applied: United States (US)
[ Reach ]

Mass Cultural Reach & Brand Association

Top-of-funnel mass awareness and cultural association within the action sports vertical

Strategy Angle: Leverages Raymond's established YouTube authority to introduce brands to action sports participants via a dedicated long-form narrative.
Recommended Bundle Target
$13,900
Standalone Benchmark: $15,400(-10% Efficiency)
Defended Range: $11,100 – $17,400
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Skatepark Challenge & Product Test (8-12m)
Full-length YouTube video centered around an action sports challenge where the sponsor's product is integrated as an essential element of the session.
Standalone Rate$10,800
Viral Amplificationyoutube
2x High-Action YouTube Shorts Cutdowns (30-60s)
Fast-paced vertical edits highlighting the peak action moments and product placement to capture YouTube Shorts algorithmic discovery.
Standalone Rate$4,600
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Action-First Integration
Feature the product during active riding or real skatepark maintenance rather than a seated talking-head segment.
Risk: Seated static segments cause severe viewer drop-off on action-oriented YouTube channels.
#2 Durability Showcase
Highlight physical resilience, build quality, or everyday utility under authentic session stress.
Risk: Failure to demonstrate real utility results in audience skepticism regarding brand quality.
#3 Organic Tone Matching
Allow the creator to introduce the sponsor using his natural conversational style and skatepark terminology.
Risk: Overly clinical corporate phrasing triggers adverse community commentary.
[ Paid Creative ]

High-CTR Performance Creative & YouTube Syndication

Top Recommendation

Middle-of-funnel conversion and high-impact short-form video assets for performance marketing

Strategy Angle: Capitalizes on dynamic action camera angles and athletic testing to produce high-hook YouTube Short ad units.
Recommended Bundle Target
$5,800
Standalone Benchmark: $6,450(-10% Efficiency)
Defended Range: $4,650 – $7,250
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testingyoutube
2x High-Hook Performance Vertical Action Shorts (30-45s)
Vertical video creatives engineered with immediate visual hooks, showcasing intense product wear-testing followed by a clear direct-response call to action.
Standalone Rate$4,600
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
The Skatepark Torture Testyoutube
""You guys always ask if this gear can actually take a beating at the skatepark—today we're putting it to the ultimate test.""
Directly tackles product durability by testing resilience during severe high-impact riding sessions.
Daily Session Essentialyoutube
""Before I drop in for a 4-hour session, there is one thing I make sure is in my bag every single time.""
Frames the brand as a non-negotiable daily athletic necessity for performance, recovery, or recording.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Immediate 3-Second Visual Hook
Start the creative with an intense riding trick or physical drop-in before transitioning to the product solution.
Risk: Slow intros result in immediate swipe-away on short-form video feeds.
#2 Clear Problem-Solution Arc
Explicitly identify a common action sports friction point and demonstrate how the product solves it.
Risk: Vague lifestyle positioning lowers click-through and purchase intent.
#3 Verifiable Audio Clarity
Ensure clean wireless audio capture during outdoor skatepark recording to maintain message clarity over background noise.
Risk: Poor audio drastically lowers conversion rates on performance ad creative.
[ Conversion ]

Direct Response & Vanity Voucher Attribution

Bottom-of-funnel customer acquisition with measurable sales attribution via trackable offers

Strategy Angle: Deploys a dedicated mid-roll integration in a high-engagement long-form video backed by an exclusive promo code.
Recommended Bundle Target
$6,700
Standalone Benchmark: $7,450(-10% Efficiency)
Defended Range: $5,350 – $8,375
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90s Mid-Roll Integration with Live Demo
A native 90-second integration embedded seamlessly between skatepark riding segments, featuring a live product demo, vanity code callout, and link in description.
Standalone Rate$5,150
Attribution Supportyoutube
1x Supporting Direct-Response YouTube Short (30s)
Focused short-form video highlighting the exclusive discount code and directing viewers to the pinned link in the comments.
Standalone Rate$2,300
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Seamless Mid-Roll Narrative Transition
Weave the ad read into a natural pause in the skatepark session rather than an abrupt hard cut.
Risk: Abrupt breaks increase ad-skipping behavior and reduce checkout intent.
#2 Visual Offer Reinforcement
Display on-screen text overlays with the exact vanity code 'RAY10' and discount parameters during the read.
Risk: Auditory-only promotion leads to high promo code drop-off.
#3 Frictionless URL Access
Ensure the first line of the video description contains the direct tracked link.
Risk: Hiding affiliate links below the fold severely reduces attribution tracking.
[ Content Library ]

Asset Library Buyout & Production Stems

High-production action sports digital asset creation for brand-owned marketing channels

Strategy Angle: Generates dynamic 4K action B-roll and pro-level product usage footage for the brand's website, catalog, and paid ad library.
Recommended Bundle Target
$12,400
Standalone Benchmark: $12,400(Standard Benchmark)
Defended Range: $9,925 – $15,500
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productionyoutube
1x 4K High-Production Action Showcase Video (16:9)
Cinematic 4K action sports piece captured with pro-grade cameras and gimbal systems showcasing product performance in skatepark environments.
Standalone Rate$10,800
Concrete Digital Asset Buyout Specifications
✓15x 4K High-Speed Action & Product Stills
✓20x Uncompressed 4K 60fps/120fps Slow-Motion B-Roll Action Stems
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Pro-Grade Framing & Lighting
Capture action assets during golden hour or well-lit outdoor skatepark conditions to maximize cinematic quality.
Risk: Flat or poorly lit outdoor footage reduces asset utility across commercial brand media.
#2 Clean Product Framing
Ensure product logos and key technical details remain unobstructed by grip tape or gear during close-up shots.
Risk: Obscured branding renders B-roll unusable for commercial ad cutdowns.
#3 Uncompressed Delivery
Deliver raw files via high-speed cloud repository in original high-bitrate codecs with zero platform compression.
Risk: Compressed files limit post-production color grading and crop flexibility.
[ Full-Funnel ]

Full-Funnel Omnichannel Takeover

Comprehensive multi-touchpoint campaign combining awareness, performance creative, and direct conversion

Strategy Angle: Delivers complete dominance of Raymond's YouTube footprint through dedicated hero content, high-frequency Shorts, and pinned attribution.
Recommended Bundle Target
$29,200
Standalone Benchmark: $34,300(-15% Efficiency)
Defended Range: $23,400 – $36,500
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Prestige Anchoryoutube
1x Dedicated Flagship Skatepark Video (10-14m)
High-production YouTube video showcasing a major milestone skatepark build or challenge built entirely around the sponsoring brand.
Standalone Rate$10,800
Mid-Roll Reinforcementyoutube
1x Follow-Up 90s Integration in Next Upload
Secondary 90-second integrated mid-roll read in the subsequent upload to provide campaign frequency and capture casual viewers.
Standalone Rate$5,150
Short-Form Amplificationyoutube
3x Supporting YouTube Shorts Trilogy (30-60s)
Three dedicated short-form action clips driving organic algorithm reach with pinned conversion links.
Standalone Rate$6,900
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Strategic Campaign Sequencing
Coordinate the dedicated video drop on day 1 followed by YouTube Shorts at 48-hour intervals to sustain momentum.
Risk: Batching all assets simultaneously compresses reach and causes ad fatigue.
#2 Cross-Video Narrative Continuity
Maintain an ongoing storyline across the dedicated video and follow-up integration regarding product performance.
Risk: Disjointed mentions lower narrative credibility and conversion rate.
#3 Active Comment Moderation
Creator must actively engage with and answer product-specific viewer questions in the comment section during the first 24 hours.
Risk: Unanswered product questions lead to lost checkouts and customer friction.

Brand Fit, Strategic Strengths & Procurement Safety

Audited commercial intent, sponsor suitability, and institutional brand safety scorecard

Commercial IntentModerate
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Action Sports Hardware & AccessoriesAthletic Footwear & StreetwearAction Cameras & Rugged TechHydration & Energy BeveragesProtective Gear & Apparel

Key Strategic Strengths & Brand Fit

• Niche Authority
Uncontested veteran credibility within the global freestyle scooter and action sports subculture.
• Organic Product Demonstration
Seamless integration of hardware, footwear, and consumer goods directly into rigorous physical riding environments.
• High Core Fan Loyalty
Audience base actively follows equipment specifications and seeks direct gear recommendations.

Procurement Considerations & Safety

Safety: Low
• Demographic Purchasing Power
Audience skews toward young action sports participants, optimizing performance for mid-tier AOV products rather than enterprise luxury.
• Platform Footprint Focus
Commercial deployment is currently centralized on YouTube; campaigns must leverage long-form integrations and YouTube Shorts exclusively.

Recent Content & Performance Audit

Audited uploads with validated view counts and engagement velocity

Why I Can't Scooter Right Now..YouTube

Why I Can't Scooter Right Now..

4,938
I ALREADY Need New Wheels?YouTube

I ALREADY Need New Wheels?

7,396
This Might Be the BEST Skatepark in California..YouTube

This Might Be the BEST Skatepark in California..

16,994
My New Skatepark is ALMOST Finished..YouTube

My New Skatepark is ALMOST Finished..

10,366
SignCollab Bilateral Execution Protocol

Execute a Legally Binding Agreement with Raymond Warner

Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.

SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.