Ydelays

Ydelays

Audited Community Profile
@ydelays·United States (US)
Bilingual Beauty & Lifestyle Content CreatorBeauty & CosmeticsDrugstore Makeup / Cosmetic SwatchesUnited States (US)Safety: Low
Confidence: High (90%)

“Ydelays offers direct access to a dedicated US Latina female audience through demonstrative beauty routines and family lifestyle content. Ideal for mass-market cosmetics, personal care, and family travel brands seeking authentic bilingual representation.”

Micro-Niches:Drugstore & Prestige Makeup SwatchesGRWM Beauty RoutinesCurly Hair CareUS Hispanic Lifestyle & Family Travel
YouTube
857K
@ydelays·5.77% LF ER
Instagram
275K
@ydelays·0.29% ER
TikTok
19.2K
@ydelaysofficial·1.77% ER

Audience Demographics & Content DNA

Audited buyer mindset, audience geography distribution, and production standards

Inferred Audience Profile

Demographic ProfileFemale-skewed, 25-34
Commercial Buyer IntentModerate Intent
Primary MarketUnited States
Secondary MarketsMexico, Colombia, Puerto Rico
Audience Interests Taxonomy
Drugstore & prestige cosmeticsSkincare regimensCurly hair routinesFamily travel & parentingAffordable fashion styling

Content DNA & Top Themes

Format
Short-form video
Production
Medium-High
Consistency
Moderate
Top Content Themes (% Affinity)
Everyday Makeup & Product Swatches92%
GRWM & Personal Life Updates88%
Curly Hair & Skincare Routines81%
Family Travel & Brand Hosted Trips76%

Itemized 16-Knot Defended Rate Cards

Live statutory deliverable pricing calibrated for United States (US)

Formula Verified via 16 Empirical Knots

YouTube

857K Subscribers

LF: 5.77%
YouTube Dedicated Video$8,000
Defended Range$6,400 – $10,000
YouTube 60s Integration$3,850
Defended Range$3,075 – $4,800
YouTube Short$1,825
Defended Range$1,450 – $2,275

Instagram

275K Followers

ER: 0.29%
Instagram Reel (60-90s)$3,100
Defended Range$2,475 – $3,875
Instagram Carousel (3-5 Slides)$1,950
Defended Range$1,550 – $2,425
Instagram Static Post$1,550
Defended Range$1,250 – $1,950
Instagram Story (3-Frame Set)$780
Defended Range$620 – $970

TikTok

19.2K Followers

ER: 1.77%
TikTok Video (Dedicated)$190
Defended Range$150 – $240
SignCollab Talent DNA Analysis

Creator Strategic DNA & Talent Executive Brief

Vanity Voucher: YDELAYS10
Bilingual beauty and lifestyle creator producing makeup reviews, curly hair tutorials, and family vlogs tailored to the US Hispanic market.
Commercial Superpower

Direct cultural and linguistic resonance with bilingual Latina consumers paired with active comment-to-DM affiliate conversion habits.

Audience Buying Mindset

Viewers look to the creator as a trusted, relatable peer for wearable beauty recommendations, honest product wear tests, and achievable everyday routines.

The #1 Creative Landmine to Avoid

Imposing rigid, corporate English-only scripts that erase her natural conversational Spanish tone and alienate her core community.

Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)

Itemized line-item pricing, strategic angles, and contract entitlements

Market Applied: United States (US)
[ Reach ]

Mass Cultural Reach & Brand Association

Top-of-funnel mass awareness and cultural association across bilingual social channels

Strategy Angle: Leverages the creator's multi-platform footprint to establish broad brand awareness through relatable, organic integration into her weekly routine.
Recommended Bundle Target
$10,200
Standalone Benchmark: $11,300(-10% Efficiency)
Defended Range: $8,150 – $12,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Lifestyle & GRWM Vlog (8-12m)
Full-length bilingual vlog documenting a complete daily routine with natural, dedicated integration of the brand's product ecosystem.
Standalone Rate$8,000
Short-Form Amplificationinstagram
1x High-Energy GRWM Transformation Reel (60s)
Dynamic visual reel highlighting the product in a real-time beauty transformation with dual-language on-screen text.
Standalone Rate$3,100
Short-Form Cross-Pollinationtiktok
1x Everyday Application Routine (30-45s)
Native TikTok demonstration showing instant texture and finish with trending audio backdrop.
Standalone Rate$190
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Bilingual Creative Latitude
Allow creator to blend Spanish dialogue with English captions to maintain native audience connection.
Risk: Strict English-only mandates reduce organic engagement by up to 40%.
#2 Practical Utility Focus
Feature the product being applied in real lighting without heavy cosmetic filters.
Risk: Overly staged studio setups reduce consumer trust in product efficacy.
#3 Clear Attribution Callouts
Ensure verbal callouts direct viewers to the link in bio and description box within the first half of the video.
Risk: Passive background placement without direct CTA fails to capture audience intent.
[ Paid Creative ]

High-CTR Performance Creative & Whitelisting

Top Recommendation

Middle-of-funnel paid acquisition and direct conversion on Meta and TikTok ad networks

Strategy Angle: Capitalizes on authentic UGC-style product demonstrations optimized for high thumb-stop rate and low customer acquisition costs.
Recommended Bundle Target
$8,650
Standalone Benchmark: $9,600(-10% Efficiency)
Defended Range: $6,925 – $10,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testinginstagram
2x Problem-Solution UGC Reels (30-45s)
Direct-to-camera vertical reels addressing a specific beauty or skincare frustration and demonstrating the product as the primary solution.
Standalone Rate$6,200
TikTok Ad Creativetiktok
1x Fast-Paced Wear-Test UGC (30s)
Before-and-after wear test highlighting longevity, finish, and ease of application.
Standalone Rate$190
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
Texture & Wear-Test Revealinstagram
""Si tienes la piel deshidratada como yo, necesitas ver cómo este producto cambia por completo el maquillaje...""
Directly addresses skin dehydration before revealing real-time application results and radiant finish.
5-Minute Everyday Solutiontiktok
""Esto es exactamente lo que uso cuando tengo 5 minutos para arreglarme y quiero que me dure todo el día.""
Appeals to busy women and mothers needing quick, reliable, long-lasting cosmetic solutions.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Immediate Hook Delivery
The primary benefit must be stated or visually demonstrated within the first 3 seconds.
Risk: Slow narrative intros increase cost-per-click and lower paid ad retention.
#2 High-Contrast Visual Proof
Include split-screen or clear side-by-side comparison of treated vs. untreated areas.
Risk: Vague aesthetic footage without measurable difference yields poor ad conversion.
#3 Bilingual On-Screen Captions
Burn in high-legibility English subtitles over Spanish audio for cross-demographic ad testing.
Risk: Audio-only Spanish ads miss non-fluent viewers within broader US demographic targeting.
[ Conversion ]

Direct Response & Vanity Voucher Attribution

Bottom-of-funnel customer acquisition with trackable promotional code attribution

Strategy Angle: Combines mid-roll long-form demonstration with automated comment-to-DM shopping links to drive measurable purchase velocity.
Recommended Bundle Target
$4,350
Standalone Benchmark: $4,825(-10% Efficiency)
Defended Range: $3,475 – $5,450
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Pitchyoutube
1x Dedicated 90s Mid-Roll Integration
Seamless in-depth segment showing application technique, key active ingredients, and explicit vanity voucher discount callout.
Standalone Rate$3,850
Affiliate Conversion Sequenceinstagram
1x 4-Frame Interactive Story Sequence with Direct Link
Step-by-step application frames with interactive question sticker, swipe-up link, and exclusive discount code.
Standalone Rate$780
Direct Response Short-Formtiktok
1x Direct Review & Promo Code Callout (30s)
Fast product breakdown highlighting value proposition with coupon code overlay in bio.
Standalone Rate$190
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Frictionless Code Staging
Promotional code must be displayed clearly on screen in bold text for at least 5 seconds.
Risk: Audience fails to record code, resulting in lost attribution.
#2 Clear Expiration Window
Communicate a clear promotional deadline or limited-time offer to create purchase urgency.
Risk: Open-ended offers experience protracted, low-velocity checkout curves.
#3 Comment-to-DM Automation
Encourage a specific single-word comment on Instagram to trigger automated direct-message links.
Risk: Requiring manual bio navigation decreases conversion by over 50% compared to automated DMs.
[ Content Library ]

Asset Library Buyout & Production Stems

Creation of high-quality brand-owned creative assets and digital usage rights

Strategy Angle: Provides brand marketing teams with high-resolution product photography, application b-roll, and digital usage rights for paid media and web properties.
Recommended Bundle Target
$4,175
Standalone Benchmark: $4,175(Standard Benchmark)
Defended Range: $3,350 – $5,225
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Asset Productioninstagram
1x Clean Product Master Application Video (9:16 4K)
Unbranded, high-production vertical tutorial featuring macro application shots suitable for brand ad accounts.
Standalone Rate$3,100
Concrete Digital Asset Buyout Specifications
✓10x High-Resolution 4K Macro Product Swatch & Application Stills
✓5x 10-15s Raw 4K 60fps Application B-Roll Clips with Clean Audio Stems
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Clean Framing Requirements
Capture assets with standard negative space to allow brand graphic overlays and copy insertion.
Risk: Tight, cluttered framing limits ad designer repurposing flexibility.
#2 Natural Lighting Consistency
Shoot macro beauty textures in uniform, balanced studio daylight to ensure accurate color depiction.
Risk: Inconsistent color balance damages product representation on retail PDP pages.
#3 Raw Deliverable Formatting
Provide uncompressed files without pre-applied color filters or third-party platform watermarks.
Risk: Compressed social media downloads cannot be repurposed for high-definition web assets.
[ Full-Funnel ]

Full-Funnel Omnichannel Takeover

360-degree omnichannel campaign combining broad reach, direct response, and whitelisted paid acquisition

Strategy Angle: Delivers maximum market impact by activating YouTube, Instagram, and TikTok simultaneously, supported by category exclusivity and performance ad scaling.
Recommended Bundle Target
$19,800
Standalone Benchmark: $23,300(-15% Efficiency)
Defended Range: $15,800 – $24,800
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Long-Form Anchoryoutube
1x Dedicated Comprehensive Review & Routine Integration (10m)
In-depth review and routine feature anchoring the campaign with detailed product education and demonstration.
Standalone Rate$8,000
Short-Form Amplificationinstagram
2x Multi-Angle Short-Form Reels (60s)
Two complementary reels focusing on immediate transformation and all-day wear test results.
Standalone Rate$6,200
TikTok Launch Pulsetiktok
2x High-Hook TikTok Tutorials (30-45s)
Fast-paced, sound-optimized beauty demonstrations driving virality and comment discussion.
Standalone Rate$380
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Synchronized Cross-Platform Launch
Coordinate initial asset publishing across YouTube, Instagram, and TikTok within a 24-hour window.
Risk: Staggered releases dilute initial brand momentum and algorithmic multi-touch impact.
#2 Active Community Engagement
Creator must actively reply to product and shade inquiries in comment sections during the first 48 hours.
Risk: Unanswered consumer questions reduce checkout conversion rates.
#3 Strict Exclusivity Enforcement
Maintain clean editorial separation from competing brands 7 days prior and 30 days post-campaign.
Risk: Adjacent competitor mentions muddy brand positioning and diminish campaign recall.

Brand Fit, Strategic Strengths & Procurement Safety

Audited commercial intent, sponsor suitability, and institutional brand safety scorecard

Commercial IntentModerate
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Mass & Masstige CosmeticsSkincare & Sun CareCurly & Textured Hair CareFamily & Consumer GoodsFamily Travel & Entertainment

Key Strategic Strengths & Brand Fit

• US Hispanic Demographic Alignment
Authentic cultural and linguistic connection to bilingual Latina consumers, a high-growth demographic for mass beauty retail.
• Conversion Automation Infrastructure
Established comment-to-DM affiliate funnels (LTK) that reduce friction between product demonstration and mobile checkout.
• Multi-Platform Commercial Experience
Proven track record executing contracted deliverables for major global brands (Disney, Rare Beauty, Unilever/Caress, SharkNinja).

Procurement Considerations & Safety

Safety: Low
• Reach Benchmarking vs Legacy Scale
Active view delivery on YouTube is modest relative to total subscriber scale; media buys should be priced against active view medians rather than historical follower totals.
• Cross-Platform Velocity Dispersion
Engagement concentration is highest on Instagram Reels and TikTok; long-form YouTube requires narrative-driven integrations rather than standalone direct-response spots.

Recent Content & Performance Audit

Audited uploads with validated view counts and engagement velocity

NO PUEDO CREER QUE DISNEY ME INVITÓ A VIVIR ESTO 🥹 | Disney Somos Magic VLOG @DisneyParksYouTube

NO PUEDO CREER QUE DISNEY ME INVITÓ A VIVIR ESTO 🥹 | Disney Somos Magic VLOG @DisneyParks

2,789
¿Qué pasó realmente? Respondiendo sus preguntas ❤️‍🩹YouTube

¿Qué pasó realmente? Respondiendo sus preguntas ❤️‍🩹

27,833
Una ruptura, una mudanza… mi próximo capítulo ❤️‍🩹YouTube

Una ruptura, una mudanza… mi próximo capítulo ❤️‍🩹

27,423
¡PROBANDO NUEVO MAQUILLAJE! Trying new makeup for the first time 2026! 💄 - YdelaysYouTube

¡PROBANDO NUEVO MAQUILLAJE! Trying new makeup for the first time 2026! 💄 - Ydelays

2,312
SignCollab Bilateral Execution Protocol

Execute a Legally Binding Agreement with Ydelays

Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.

SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.