ZoeTheNoob
Audited Community Profile@zoethenoob·Australia (AU)
Casual Sandbox Gaming Creator & Short-Form Video EditorGaming & EsportsCasual / Sandbox / Mobile GamingAustralia (AU)Safety: Low
Confidence: High (88%)
“ZoeTheNoob offers verified multi-platform access to 2.16M YouTube subscribers and 538K TikTok followers with an 8.03% short-form engagement rate. Her channel provides an authentic, brand-safe vehicle for mobile game publishers, youth FMCG, and consumer gaming hardware.”
Micro-Niches:Roblox Murder Mystery 2Roblox Trend & Velocity EditsYouth Gaming ChallengesSandbox Survival Gameplay
Audience Demographics & Content DNA
Audited buyer mindset, audience geography distribution, and production standards
Inferred Audience Profile
Demographic ProfileBalanced, 13-24
Commercial Buyer IntentLow Intent
Primary MarketAustralia
Secondary MarketsUnited States, United Kingdom, Canada
Audience Interests Taxonomy
Roblox & Sandbox GamesMobile Gaming & App TrendsShort-Form Video Editing (After Effects / CapCut)Youth Culture & Gaming Merchandise
Content DNA & Top Themes
Format
Long-form video
Production
Medium
Consistency
High
Top Content Themes (% Affinity)
Roblox Murder Mystery 2 & Event Guides95%
Velocity & Audio-Synced Character Edits90%
Co-op & Family Gaming Challenges82%
In-Game Roleplay & Survival75%
Itemized 16-Knot Defended Rate Cards
Live statutory deliverable pricing calibrated for Australia (AU)
Formula Verified via 16 Empirical Knots
YouTube
2.2M Subscribers
LF: 3.27%
YouTube Dedicated VideoAU$21,100
Defended RangeAU$16,900 – AU$26,400
YouTube 60s IntegrationAU$10,100
Defended RangeAU$8,125 – AU$12,700
YouTube ShortAU$3,775
Defended RangeAU$3,025 – AU$4,725
42.9K Followers
ER: 0.99%
Instagram Reel (60-90s)AU$1,075
Defended RangeAU$860 – AU$1,325
Instagram Carousel (3-5 Slides)AU$710
Defended RangeAU$570 – AU$890
Instagram Static PostAU$580
Defended RangeAU$470 – AU$730
Instagram Story (3-Frame Set)AU$260
Defended RangeAU$210 – AU$330
TikTok
538.8K Followers
ER: 8.03%
TikTok Video (Dedicated)AU$5,800
Defended RangeAU$4,650 – AU$7,250
SignCollab Talent DNA Analysis
Creator Strategic DNA & Talent Executive Brief
Australian casual gaming creator and digital video editor with 2.16M YouTube subscribers and 538K TikTok followers specializing in Roblox challenge content.
Commercial Superpower
Rapid short-form trend translation and high-velocity organic shareability across TikTok and YouTube Shorts.
Audience Buying Mindset
Mobile-first Gen Z and Gen Alpha gaming enthusiasts seeking lighthearted entertainment, relatable gameplay reactions, and trending audio edits.
The #1 Creative Landmine to Avoid
Imposing dry, text-dense corporate ad reads that interrupt gameplay rhythm rather than embedding the brand into the game narrative.
Omnichannel Campaign Strategy Suite(5 Full-Funnel Packages)
Itemized line-item pricing, strategic angles, and contract entitlements
Market Applied: Australia (AU)
[ Reach ]
Mass Cultural Reach & Brand Association
Top-of-funnel mass awareness and gaming cultural association across long-form and short-form video
Strategy Angle: Leverages Zoe's established 2.16M YouTube audience and 538K TikTok footprint to drive broad brand recall and organic cultural penetration.
Recommended Bundle Target
AU$25,200
Standalone Benchmark: AU$28,000(-10% Efficiency)
Defended Range: AU$20,200 – AU$31,500
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Roblox Challenge Video (8-12m)
Full episodic gameplay video built around a customized in-game challenge featuring organic brand milestones and visual placement.
Standalone RateAU$21,100
Short-Form Amplificationtiktok
1x High-Impact TikTok Video Edit (30-45s)
Fast-paced, sound-synced Roblox gameplay clip highlighting the branded challenge with integrated captions.
Standalone RateAU$5,800
Cross-Platform Extensioninstagram
1x Syndicated Instagram Reel (30-45s)
Vertical highlight reel capturing key funny moments from the dedicated YouTube integration.
Standalone RateAU$1,075
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Maintain Native Gameplay Pace
Embed product mechanics directly into the challenge rules rather than pausing the video for a static teleprompter read.
Risk: Stops viewer drop-off and maintains average watch duration across the YouTube upload.
#2 Optimize Short-Form Audio Alignment
Allow creator autonomy to select trending, copyright-cleared audio tracks for the TikTok and Reel deliverables.
Risk: Prevents algorithmic suppression on short-form platforms caused by non-trending audio.
#3 Age-Appropriate Messaging
Keep brand language simple, energetic, and appropriate for a PG-rated youth gaming audience.
Risk: Eliminates brand dissonance and complies with global youth advertising guidelines.
[ Paid Creative ]
High-CTR Performance Creative & Whitelisting
Top RecommendationMiddle-of-funnel conversion and mobile app acquisition via paid creator licensing
Strategy Angle: Capitalizes on Zoe's proven short-form editing style to produce high-CTR ads optimized for TikTok Sparks and Meta Partnership Ads.
Recommended Bundle Target
AU$17,100
Standalone Benchmark: AU$19,000(-10% Efficiency)
Defended Range: AU$13,700 – AU$21,400
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Creative Testingtiktok
2x Native UGC-Style TikTok Ads (30s)
Two distinct concept variations (Gameplay Reaction vs. Challenge Failure) optimized with dynamic text overlays and clear call-to-actions.
Standalone RateAU$11,600
Meta Creativeinstagram
1x High-Energy Instagram Reel Ad (30s)
Direct-to-camera intro transitioning into rapid gameplay footage featuring the brand benefit.
Standalone RateAU$1,075
Verbatim Spoken Ad Hooks (Opening 3–5 Seconds)
Challenge Failure Hooktiktok
""I literally told myself I wouldn't lose this round, but look at what happened...""
Uses in-game stakes to immediately hook the viewer before presenting the sponsor app as the solution or upgrade.
Surprise Feature Revealinstagram
""Wait, you guys actually didn't know you could do this in the new update?!""
Leverages gaming FOMO and curiosity to drive immediate app store exploration.
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 First-3-Second Visual Hook
Deliverable must feature high-motion visual action or on-screen text disruption within the opening 2.5 seconds.
Risk: Reduces paid ad scroll-past rates and improves cost-per-click efficiency.
#2 Clear On-Screen Directives
Incorporate bold, native-font captioning highlighting the exact download or purchase call-to-action.
Risk: Compensates for muted mobile viewing habits and clarifies conversion pathways.
#3 Unfiltered Creator Reaction
Avoid over-rehearsed product claims; preserve genuine enthusiastic vocal tone and gaming expressions.
Risk: Protects ad authenticity and prevents ad fatigue among Gen Z viewers.
[ Conversion ]
Direct Response & Vanity Voucher Attribution
Bottom-of-funnel mobile installs or ecommerce sales tracked via custom promo codes and description links
Strategy Angle: Combines high-trust long-form YouTube integration with multi-platform short-form pushes to channel active viewers directly into attribution funnels.
Recommended Bundle Target
AU$14,600
Standalone Benchmark: AU$16,200(-10% Efficiency)
Defended Range: AU$11,700 – AU$18,300
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Mid-Roll Integrationyoutube
1x 60-90s Seamless YouTube Mid-Roll Integration
Narrative-connected sponsor segment demonstrating product utility in real-time with visual voucher overlay 'ZOE10'.
Standalone RateAU$10,100
Social Pushtiktok
1x Direct Response TikTok CTA Video (30s)
Short-form video demonstrating immediate unboxing or app download with clear bio link directions.
Standalone RateAU$5,800
Story Conversioninstagram
1x 3-Frame Story Sequence with Direct Link Sticker
Frame 1: Teaser poll. Frame 2: Product visual. Frame 3: Swipe/Tap link sticker with limited-time code.
Standalone RateAU$260
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Frictionless Attribution Path
Ensure tracking link is positioned in the first 2 lines of the YouTube description and pinned top comment.
Risk: Maximizes direct conversion before description fold cutoffs.
#2 Simple Vanity Code Usage
Keep promo codes short and memorable (e.g., ZOE or ZOE10) with on-screen visual confirmation.
Risk: Prevents checkout abandonment due to mistyped codes.
#3 Time-Sensitive Call to Action
Frame the commercial offer with a defined urgency window or exclusive bonus.
Risk: Drives immediate checkout behavior rather than passive delayed intent.
[ Content Library ]
Asset Library Buyout & Production Stems
Procurement of high-production gaming and editing assets for brand-owned distribution
Strategy Angle: Enables brands to acquire creator-produced gameplay footage, clean motion graphics, and vertical video assets without hosting fees on the main feed.
Recommended Bundle Target
AU$39,300
Standalone Benchmark: AU$46,200(-15% Efficiency)
Defended Range: AU$31,400 – AU$49,100
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Long-Form Assetyoutube
1x Raw 1080p Gameplay & Facecam Master Asset
Full unedited high-bitrate capture of branded gameplay challenge including separate audio stems.
Standalone RateAU$21,100
Short-Form Assetstiktok
3x Vertical Video Creative Stems (9:16)
Clean, uncaptioned vertical gameplay edits ready for internal brand paid ad formatting.
Standalone RateAU$17,400
Concrete Digital Asset Buyout Specifications
✓5x High-Resolution Clean Gaming Setup & Peripheral Stills
✓3x 4K Clean 9:16 Uncompressed Gameplay Velocity Edits (No Watermarks)
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Deliver Clean Backplates
Provide short-form video files completely free of baked-in text, emojis, or platform UI watermarks.
Risk: Allows brand creative teams complete flexibility in localization and caption re-editing.
#2 Separated Audio Stems
Deliver voiceover and gameplay audio on separate, uncompressed WAV tracks.
Risk: Enables professional audio mixing for commercial brand campaigns.
#3 Clear Rights Scope
Adhere strictly to agreed 90-day digital usage parameters across brand-owned properties.
Risk: Eliminates post-campaign licensing disputes and secondary talent billing.
[ Full-Funnel ]
Full-Funnel Omnichannel Takeover
360-degree flagship campaign uniting long-form storytelling, multi-platform short-form reach, and paid whitelisting
Strategy Angle: Delivers total category dominance across Zoe's YouTube, TikTok, and Instagram channels to maximize brand immersion during product launches.
Recommended Bundle Target
AU$44,500
Standalone Benchmark: AU$52,400(-15% Efficiency)
Defended Range: AU$35,600 – AU$55,600
Itemized Deliverables & Defended Rates16-Knot Formula Verified
Hero Anchoryoutube
1x Dedicated Flagship Challenge Video (10-15m)
Comprehensive YouTube challenge integrating the product as a central narrative vehicle.
Standalone RateAU$21,100
Short-Form Velocitytiktok
2x High-Hook Viral TikTok Edits (30-45s)
Trend-focused short-form clips targeting peak algorithmic distribution during launch week.
Standalone RateAU$11,600
Social Amplificationinstagram
1x Co-Authored Instagram Reel (45s)
Visual gameplay reel co-authored with the brand's Instagram handle to share social proof.
Standalone RateAU$1,075
Critical Collaboration Guidelines (Brand Safety & ROI)
#1 Synchronized Multi-Platform Release
Coordinate YouTube long-form drop and TikTok short-form clips within a 24-hour launch window.
Risk: Builds concentrated multi-platform awareness and maximizes launch day engagement.
#2 Category Exclusivity Enforcement
Ensure strict compliance with the 30-day competitive blackout across all personal channels.
Risk: Protects sponsor brand equity and prevents audience message dilution.
#3 Direct Engagement in Comments
Creator must actively interact with top comments discussing the sponsored product during the first 6 hours post-upload.
Risk: Increases algorithm velocity and reinforces viewer trust in the sponsorship.
Brand Fit, Strategic Strengths & Procurement Safety
Audited commercial intent, sponsor suitability, and institutional brand safety scorecard
Commercial IntentLow
Brand Suitability RatingHigh
Brand Safety LevelLow Risk
Recommended Sponsor Categories
Mobile Games & Sandbox TitlesGaming Peripherals & HeadsetsSnack & Beverage Brands (Youth FMCG)Kid-Safe Consumer Tech & Apps
Key Strategic Strengths & Brand Fit
• Youth Demographic Penetration
Massive direct reach into the Gen Z and Gen Alpha gaming cohort with strong community loyalty and repeatable engagement.
• Short-Form Production Velocity
Exceptional fluency in trending visual editing techniques, yielding an 8.03% engagement rate on TikTok.
• Brand-Safe Content Environment
Clean, family-accessible gameplay narrative free from profanity or high-risk brand safety controversies.
Procurement Considerations & Safety
• Audience Purchasing Power
Audience demographic skews younger (13-24) with limited independent disposable income; optimal for app installs, low-AOV gaming products, and mass FMCG rather than high-ticket luxury or complex financial products.
• Low Direct-Checkout Conversion
High viewing intent for entertainment rather than product procurement; requires native challenge framing to convert attention into link clicks.
Recent Content & Performance Audit
Audited uploads with validated view counts and engagement velocity
YouTubeCOMPLETING ROBLOX THE HUNT!
6,536
YouTubeI PLAYED ROBLOX WITH MY MOM
64,024
YouTubeSurviving 99 Nights in the Forest WITH NO CAMPFIRE
69,100
YouTubeThe MM2 HALLOWEEN UPDATE 2025 is CRAZY
22,557
SignCollab Bilateral Execution Protocol
Execute a Legally Binding Agreement with ZoeTheNoob
Generate an instant bilateral sponsorship agreement with ESIGN-compliant e-signatures, statutory payment escrow, milestone verification, and customized IP usage rights protection.
SignCollab Methodology Notice: All deliverable benchmarks and campaign packages are computed through the SignCollab 16-Knot Empirical Model, incorporating long-form view-to-subscriber ratios (VSR), short-form velocity, audience purchasing power parity (PPP), and category exclusivity surcharges. Rates represent defended market targets and are subject to mutual counter-party execution.